With one-stop insight into industry hot spots, the new function "traffic market" of feigua data station B is launched!

- Introduction

How to locate quickly in one stop B Hot content produced by all divisions of the station ？ Flying melon data （B Station Edition ） New features online 【 Flow volume 】, Assist user operation B Station account number and brand policy carry out launch analysis for different zones .

How to grasp the trend of industry flow at the first time ？

【 Flow volume 】 Function for B standing 19 Data summary in large partitions .

- Function path ： Big data - Flow volume

source - Fruit collection · Flying melon data （B Station Edition ）

The first is the two big data overview modules ： An overview of the data 、 Video traffic trends . The user can , View the video data of each partition .

stay 【 An overview of the data 】 in 【 Industry share 】 One column , This data expresses The proportion of video data in this partition in the video data of the whole station （ Industry share = The data / Total video data released in the whole station cycle ）, Users can quickly see here Which industry division is in B The station heat is relatively high .

In addition, it will increase according to the data changes in the current cycle and the previous cycle 、 Calculation of descent , The brand can conduct efficient data analysis on relevant industries before launching .

source - Fruit collection · Flying melon data （B Station Edition ）

The second is 【 Video traffic trends 】 modular , Flying melon data （B Station Edition ） This has been done Real time updates The action of , Be able to get the hot trend of the industry in time . Provide user Data export function , Assist users to retain data in time for analysis .

source - Fruit collection · Flying melon data （B Station Edition ）

Hot spot tracking

UP Main content creation + Auxiliary traffic growth

After understanding the large-scale data of each partition , It is the analysis of segmented data , It is also divided into two modules ： Video analysis 、 Hot Videos .

【 Video analysis 】 Module , There are four aspects of data analysis ： Play magnitude distribution 、 Video duration distribution 、 Hot Tags 、 Proportion of video thinning , Are for UP The main creation has auxiliary function display .

source - Fruit collection · Flying melon data （B Station Edition ）

among 【 Play magnitude distribution 】 Classify all video playback volumes in the partition , It can be seen from the side that the partition produces the proportion of popular videos , be conducive to UP Lord Track partition hotspots .

for example ： Partitions with more popular videos , It can track popular videos for second innovation transmission , With “ Rub the heat ” The form of brings traffic to the works .

source - Fruit collection · Flying melon data （B Station Edition ）

【 Video duration distribution 】 It can be seen that UP Time distribution of works released by the master , You can also get the user's of this partition from the duration of high proportion Watching time habit .

B Station is the platform dominated by Chinese video , The definition of Chinese video is duration 2-30 Minutes of work , So less than 30 Minute works occupy the majority .

source - Fruit collection · Flying melon data （B Station Edition ）

【 Hot Tags 】+【 Proportion of video thinning 】 The two sections are used together , Users can refer to which subdivision field in the partition is The most popular 、 The hottest Of .

Take the food area as an example , In the hot tags “ food ”、“ Punch in challenge ”、“ My treasure Cooking Guide ” It is the top three most associated tags in the submitted video , The broadcast volume and interaction rate are both high .

In the food area “ Food records ”、“ Food circle ” The two sub areas are near 30 The hottest in the day , The comprehensive proportion exceeds 70%, The creators of the food area can put popular labels on the labels of their works and create food circles 、 Food records related works , The heat of division .

source - Fruit collection · Flying melon data （B Station Edition ）

【 Hot Videos 】 Provided in TOP100 Partition popular videos , And support data export , Convenience brands and UP The main task is to carry out a more comprehensive Competitive analysis 、 Industry reference .

source - Fruit collection · Flying melon data （B Station Edition ）

Through the data of flying melon （B Station Edition ） new function 【 Flow volume 】, Sure Help the brand quickly understand the industry traffic trend , And how to help improve the traffic growth of promotional videos .

At the same time, it can also help the creator to track other in the field in time UP Master's excellent works for reference , It can also improve the production details of the work , Increase the popularity of works .