New product launch

【 The only way for the eight major products to go public 】

In today's fast-paced era , The products in the market are updated very quickly , New products come out every once in a while , What ups and downs have these new products experienced before they were launched ？
The emergence of new products basically goes through the following 8 A step .

Market Research
Understand the preliminary product concept 、 Consumer group 、 Scene settings .

Product development
Carry out essential research and development in combination with the company's production basis and product characteristics .

Costing
Calculate product production 、 operating 、 Extension 、 Personnel cost accounting .

The second market research
Combined with the product price 、 Market formability report of target channels and consumer groups .

Packing design
Through the price 、 channel 、 cost 、 Production and so on before entering the packaging design link .

The third market research
After packaging design , The overall price 、 Visual research .

Price determination
Positioning the channel price system , Make a plan for the short and medium term , Determine the overall price in combination with three surveys .

Sales error correction period
The average time is three months .

Q： Whether the new product can be successfully launched ？ Can new products bring benefits to the company ？
A： Professional product manager knowledge, ability and rich practical experience , I suggest you join Hongbo innovation NPDP Product Manager Certification Course , Help you grow rapidly into an excellent product manager .

【 Service advantages 】

We have the earliest and most professional in Greater China NPDP Training lecturer ;
Rich teaching experience 、 The passing rate is leading in the industry ;
Well designed curriculum system ;
Full time lecturers provide round the clock guidance and answer questions ;
The learning materials are complete and detailed ;
The educational administration teacher follows up the whole process of learning , Customized services ;
The combination of theory and practice , Combination of online and offline courses , Consolidate learning anytime, anywhere ;
Provide free product management lectures for students , Continue to assist students in learning .

【 Course benefits 】

Authoritative international certification
NPDP Certification has the longest history in the field of product management 、 The most famous Certification . It is the only in the field of new product development , It is also the most authoritative and oldest international certification .

Improve the ability to work
NPDP The method is to implement the best practice of innovation , Let you quickly get the correct principles accumulated in the field of global product development 、 Method 、 technological process 、 Templates and tools , Make you an expert and leader in this field .

Unified team language
Let the development team have a unified language 、 Principles and methodology .

Career advancement opportunities
For enterprises ,NPDP It is the fastest identification method to investigate the candidates' knowledge and ability related to product innovation and management . meanwhile , Sufficient product development knowledge and experience is also one of the necessary conditions for entering the senior leadership of the enterprise .