How to break through the sales dilemma of clothing stores

How to break through the sales difficulties of clothing stores , The following points need to be noted

Improve the rate of entering the store

A clothing store can attract people into it , It must have contributed to the display and store design , It attracts people's attention at a glance . A good store image can not only attract customers , It can also enhance the visibility of the store . The store image design mainly lies in the window design and clothing display , Clothing stores should design carefully in this area , This can effectively improve the entry rate of the store , This greatly increases the probability of sales .

 

Improve Try on rate

We usually have this feeling when shopping for clothes , There is no desire to buy clothes , In fact, there are many clothes that need to be matched , To show the characteristics of clothes , This will also increase the number of orders , This requires the shopping guide to have certain matching ability and sales skills .

A large number of passengers , Try on more , Then try to improve the transaction rate and customer unit price of the clothing store . But it can really improve the sales performance of clothing stores , It is still necessary to improve the quality of the source of goods and the aesthetic feeling of the matching items .

 

Enhance the trust of members

Here is a real example , The clothing store of two young women entrepreneurs , When every customer comes to buy clothes, at least 3 Clothes , The highest order can reach 3000 multivariate , Their store is very small , The price of clothes is on the middle , The quality is not very good , Why is the performance so good ？ I think customers have a sense of trust in them , I have been to this shop several times , Every time a guest tries on a lot of clothes , Sometimes there may be more than an hour , But the boss is very patient ; When a customer sees a dress , They will recommend matching clothes or hats 、 bag , The effect is generally better than that of single piece ; For regular customers , They will recommend the right style ; in addition , In the new year, they will send a circle of friends , Every season, there will be clearance and second kill activities .

Of course , Clothing stores in the intelligent era also need digital management , Cash register and goods in and out of warehouse are the key points of clothing stores , Cloud shop clothing store management system , Aggregate multiple cashier methods , Goods in and out of warehouse are fast and simple .