In the first half of the year, sales increased by 10% against the trend. You can always trust Volvo, which is persistent and safe

As teacher Luo Xiang's iron powder , For the Volvo brand where Mr. Luo is the best friend of the brand , There is always an unspeakable sense of security and trust . At the same time, I have been curious , What kind of brand can be sober in the world “ Frenchman Zhang San ” Recognition ？

Recently, you have this opportunity , I had a summer trip with Volvo in Jiangmen, Guangdong .

Jiangmen is not only a famous hometown of overseas Chinese , yes 《 Let the bullets fly 》 The setting of , It is the former residence of Liang Qichao , The famous orange peel producing area in China , Mr. Bajin praised “ Bird paradise ” Also from this city , It is really a livable city with outstanding people .

Along Heshan City 537 County roads meander forward , On the left is “ The first scene in the west of Guangfo ” It is called Dayan mountain scenic spot , On the right is the Xijiang River, the largest water system in the Pearl River Basin , Lush green mountains and surging rivers make you feel comfortable returning to nature when you are addicted to working .

It is worth mentioning that , Sweden, the birthplace of Volvo, is also a country full of forests and lakes 、 The air is fresh 、 Can see the pure world of the aurora . Therefore, Volvo was born in northern Europe , It also pays special attention to the protection of ecology and health .

from XC90 You can see , The Nordic luxury expressed by Volvo is low-key but extremely detailed .

From exterior to interior , Simple and magnificent Scandinavian design is everywhere , There is a sharp contrast with the flamboyant luxury of the German, Japanese and American Department , There is an extraordinary sense of nature .

Swedish Royal brand Orrefors Crystal bar made 、Bowers&Wilkins Baohua Weijian hall level sound system , These are visible , What is not easy to detect is the wooden interior from the natural wood of the Nordic virgin forest , Safety and environmental protection , Feel fine , It's very reassuring , add CLEANZONE Clean the cockpit , Let every passenger experience the fresh air like being in the primeval forest .

In addition to the beautiful natural scenery , There is also a unique cultural landscape here , Shuttle through the oldest block in Jiangmen , You can feel the unique charm left by history to this city , The combination of Chinese and Western architectural design is intoxicating , Volvo, a low-key luxury, walks through it , It seems very harmonious .

meanwhile ,XC90 The comfortable driving experience makes the beautiful scenery on both sides more popular .

XC90 Equipped with a 4C Active adaptive chassis 、 Air suspension 、AWD Intelligent 4WD system and other hardware , All kinds of potholes can be handled easily .

meanwhile XC90 B6 The model is equipped with a new generation 2.0T Turbocharged engine , introduce 48V Hybrid power system , matching 8 Speed automatic transmission . Thanks to the 48V The hybrid system is equipped with a kinetic energy recovery system ,XC90 It can be done by ISG Integrated motor technology recovers braking kinetic energy , Not only makes the dynamic response faster , It also makes every start and stop experience smoother .

Besides , Safety is the recognized soul of Volvo brand .

XC90 Equipped with the City Safety The urban safety system is at speed 50-100km/h Within the interval , Provide steering assistance when the vehicle changes direction to avoid danger , And the reverse side warning system also adds automatic braking , Not only protect drivers and passengers , It also embodies the concept of protecting every traffic participant . This respect for life , Perhaps it is the key reason why Mr. Luo trusts Volvo .

Besides , In terms of digitalization and intellectualization ,XC90 It also carries Pilot Assist Navigation assistance system 、ACC Adaptive cruise control 、 Automatic parking 、360° Panoramic camera and other practical technologies .

I can see you , As Volvo as a luxury brand , It has a unique understanding of luxury by the Nordic people , Especially for safety 、 Persistence in environmental protection , It is rooted in Volvo's brand gene , Or we can say , Its high price comes from the priceless love for life .

In the past 6 month , Volvo cars sold in Chinese Mainland 16,448 car , Month on month growth 73.9%. Flagship SUV XC90 Co sold 2,292 car , It's up a lot year on year 42%, The month on month growth rate is as high as 76%; XC40 Year-on-year growth 13%, Month on month growth 66%. domestic XC60 More live up to expectations , Handed over the sales 7,004 car , Month on month rise 71.8% Excellent sales report card .

6 Such excellent market performance in August , It strongly proves the user's recognition of Volvo cars' product quality ; Cumulative delivery in China in the first half of the year 67,741 A new car , Year-on-year growth 10.2%, Set a new record . Under such a turbulent industrial situation in the first half of the year , Volvo can achieve such results , It also shows that Chinese consumers are increasingly recognizing the Volvo brand .