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In 2021, the revenue of China's electronic components will be the first, revealing the development path of precision and high quality of Tencent

2022-06-10 11:00:00 Digital commerce cloud network

As a leading enterprise in the field of electronic components , Instant precision to “ Fruit chain giant ” The label is known , Mainly for Apple OEM headphones 、 Watches and cell phones , As Apple products continue to sell well all over the world , 2018 - 2020 year , The revenue of Lixun precision is 358.5 One hundred million yuan 、625 One hundred million yuan 、925 One hundred million yuan , Increasing year by year , And published by China electronic components industry association “2021 List of top 100 Chinese electronic component enterprises in ” China and Israel 92501259 The revenue of 1000 yuan ranks first .

at present , Traditional electronic component enterprises are experiencing the baptism of the Internet , A new generation of practitioners want to work in a more efficient way , Use Internet technology to improve the circulation efficiency of supply and product transactions . In this general trend , Domestic established enterprises actively seek transformation , Have launched online digital platforms . Lixun precision is also rapidly embracing digital technology , Build information management system , Continuously improve internal operation efficiency .

make B2B Mall system , Speed up demand transmission and information sharing

at present , The concentration of domestic electronic components industry is low , The market size of China and the United States is similar , The annual turnover of dealers is 10 Times the gap . And throughout today's large and small electronic component platforms , More still stay in e-commerce , Most enterprises still operate in the traditional and old way , There are big limitations , It's hard to get out of the constraints of the traditional framework . On the other hand , obviously , The online transaction of electronic components has unique advantages over offline business , Bring opportunities for innovation in the field of electronic distribution , However, the development and operation of e-commerce platform is a complex and professional business management model , Put forward higher requirements for technology and talents .

Regarding this , Lixun precision has invested a lot of resources in the field of technology and digitization , By leveraging the third-party professional platform to create efficient and reliable B2B Mall system , Make full use of e-commerce trading platform , Applicable to matching transactions 、 Centralized mining 、 Self operated joint venture 、 Authorization and other modes , Speed up demand transmission and information sharing , Realize the visualization of upstream and downstream data , Improve service efficiency and response speed , Respond to fluctuations in the supply chain of electronic components , Keep the supply of enterprises flexible .

picture source : Digital quotient cloud

With the continuous optimization and iteration of system functions , It can be extended to supply chain value-added services , Including consignment 、 deliver 、 Financial etc. , From the clue 、 Business opportunities 、 Order to collection , be based on B2B The whole process graphical display of platform procurement business process , Key business nodes are automatically reminded , Intelligently analyze the timeliness of each link of procurement , Help enterprises to automate the whole transaction process and make scientific decisions . Continue to bring one-stop commodity online for all kinds of superior and subordinate cooperative manufacturers with different scales and courage to make breakthroughs 、 Business visualization 、 Intelligent experience of business opportunities , Chip manufacturers at home and abroad 、 Agent 、 Distributors or high-quality traders , Can realize convenient and unified management through the platform .

Select high-quality suppliers , Develop two-way cooperation with strategic partners 、 A mutually beneficial relationship

Up to now , The application of Lixun precision in consumer electronic products , Production includes connecting lines 、 Audio adapter 、 Wireless headset 、 Linear motors, etc ; In enterprise products , Production includes base station antenna 、 Optical module 、 Filter, etc . You can see , Lixun precision involves a wide range of business fields , Transition from traditional connector business to precision manufacturing business , Want to further consolidate the dominant position in the consumer electronics market , It is very important to have a good relationship with suppliers . Due to the supply problem of upstream and downstream suppliers , Lixun precision has adjusted the personnel of individual factories in the process of mass production .

Based on actual needs , Lixun has established a supplier management system , With supplier information management as the core , With standardized procurement process and advanced management ideas , From the supplier's basic information 、 Organizational structure information 、 Contact information 、 Legal information 、 Financial information, qualification information and other aspects of the supplier's strength , Then through the supply capacity of suppliers , Transaction records 、 Comprehensive management of performance and other information , Select high-quality suppliers , Gradually develop two-way cooperation with strategic supply partners 、 A mutually beneficial relationship , To optimize management 、 The purpose of reducing costs .

picture source : Digital quotient cloud

(1) Supplier life cycle management

Supplier life cycle management can effectively shorten the precise delivery time of Lixun , Improve product quality , Reduce the cost of purchasing , Continuously accumulate customer resources 、 Cultivate precision 、 miniaturization 、 Integration capabilities , Enhance the adaptability and competitiveness of enterprises in market competition . From supplier access 、 Cooperation to evaluation and grading , From potential suppliers to qualified suppliers , Integrated procurement and supplier collaboration ensure the orderly and monitored operation of the enterprise supplier system .

picture source : Digital quotient cloud

(2) Whole process management of procurement business

Lixun precision aims at the digital demand of the purchasing end of the enterprise supply chain , Focus on the whole business process , Whole process driven and supplier procurement management , Ensure the smooth flow of information between all links in the procurement process , Improve work efficiency , Make the procurement process more standardized 、 More transparent , Gradually form the competitive advantage of enterprise procurement ; At the same time, through information sharing with strategic suppliers , Rational use and allocation of resources , It can also bring the best benefits to the enterprise .

Looking forward to the future , Lixun precision in parts 、 module 、 There is still much room for improvement in the assembly of the whole machine , Continuous distribution of suppliers and digital management bring category expansion + Share increase , Improve the layout of structural members , Increase the gross profit margin of assembly , Company parts - module - Vertical integration of complete machine assembly, business model efficiency and core competitive advantage will continue to enhance .

Layout of new energy vehicle business , Open new space for growth

In recent years , Apple raises its bargaining power to reduce risk , The assessment of suppliers is more strict , It is also a major risk factor for existing suppliers to be kicked out of the industrial chain by apple . Especially last year 3 month , Oufeiguang, which once provided lens modules for apple, was kicked out of the apple industry chain , Apple “ Break up ” after , Oufeiguang immediately changed his face , Share price crash .

Deep binding with apple , It has brought outstanding performance to Lixun precision , But once Apple starts cultivating new OEM companies , It is also likely to be “ abandon ”. And Lixun precision also knows the seriousness behind this , Start looking for a new way out .2 month 15 Sina Technology News , Lixun precision will reach cooperation with Chery group , Both parties jointly establish a joint venture , Enter the field of new energy vehicles .

at present , National policies include 《 New energy automobile industry development plan (2021-2035 year )》 Including a number of policies to encourage the development of new energy vehicles , The trend of mechatronics of automobile control devices will increase the market demand of micro motors , So as to drive the market demand of electronic components such as varistors . Lixun precision, which made its fortune in electronic components, will not involve the whole vehicle manufacturing business for the time being , But cooperate with Chery to develop supply chain business , Enter the field of new energy vehicles as a parts supplier .

It is precisely because of continuous innovation and improvement of enterprise development direction , Embrace digital technology , Lixun precision scale strength 、 Financial situation 、 Information technology capability and other indicators increased steadily , Successfully selected “2021 China's digital economy industry demonstration sample 50 Enterprises ”.

Summary and reflection

By creating B2B Mall and supplier management system , Practice the development concept of technological innovation , The performance of Lixun precision is booming , continuity 4 Shortlisted in “ Chinese enterprises 500 strong ” The list . For other electronic component enterprises , We can also learn from the precise transformation strategy of Lixun , Build an information management system that meets the needs of enterprise development , Driven by scientific and technological innovation and digital transformation , Adhere to customer demand orientation , Work with partners 、 Mutual benefit and win-win results , Optimize supply relationships , Increase investment in technology research and development , Continuously improve the overall competitiveness of the enterprise , Unswervingly follow the road of high-quality development .


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