Training mode and practice of digital applied talents in Colleges and Universities under the integration of industry and education

Adjustment of industrial economic structure in development , Make the social demand for talents present a diversified and compound trend ,“ Employment is difficult ” It has become a problem that every college student is thinking .

Although the employment positions that society can provide to college students are limited , But in the era of digital economy , Due to the application of Internet technology , Some new online based industries are showing a rapid development trend , It also provides opportunities for graduates to start businesses .

After understanding, I also found , Although most students have entrepreneurial enthusiasm , But the understanding of entrepreneurship is insufficient , The incompleteness of this cognitive level will affect students' entrepreneurship , To some extent, these problems depend on the fact that the society or colleges and universities do not popularize entrepreneurial knowledge to students in time .

In order to better cultivate a large number of high-quality entrepreneurial talents for the society , Solve the difficult problem of graduates' employment , Carry out the training of digital entrepreneurial talents in Colleges and Universities under the mode of integration of industry and education , It can not only build on campus joint off campus entrepreneurship practice education , And it can also lead to the improvement of students' comprehensive entrepreneurial ability through practice , Realize the good connection between students and society .

Starting from the problem of the training mode of entrepreneurial talents in Colleges and universities , Pure education is published by Hangzhou E-Commerce Research Institute LTD Digital business methodology （Eb.ac.cn/fangfalun） For ideological guidance , Combined with Zhejiang erer network （ The group ） Provide software platform technical services （ be based on LTD Digital system marketing of methodology SaaS）, Develop a systematic theory + Combination of practice 《 Digital business practice course 》, The courses are taught by professional teaching teams according to the entrepreneurial and social development needs of different types of talents , Give them special education and learning instructions , Help college students better use the Internet to start businesses in the new era of digital economy .

《 Digital business practice course 》 There are three stages , Theory learning 、 Comprehensive assessment 、 Practical learning , The curriculum and teaching arrangement are arranged by the education platform 、 Universities and enterprises jointly complete , Education platform teacher 、 College teachers mainly complete the teaching of course theory , The enterprise sends full-time personnel to complete the practical part of teaching , This theory + Practical step-by-step education , It's not just at the level of entrepreneurial projects , It can be further to the specific implementation of the project , Let entrepreneurial projects really run .

Theoretical learning stage ：

① Let students know the current background 、 Various basic technologies of the Internet and theoretical knowledge such as business changes brought about by the development of the Internet ;

② Learning based on theoretical knowledge , Students make a preliminary project implementation plan 、 Project implementation framework ; The teaching staff make a preliminary plan according to the students , Students are required to refine the work content of each link in the implementation process of the project or the organization and operation of the project ;

Comprehensive assessment stage ：

① Ask students to work according to the results of the project , Conduct feasibility self inspection , Discover the risks that may occur during the implementation of the project , Students are required to combine the development and change trend of industrial economy , Plan the safety risk avoidance plan of the project , The teaching staff can also give feedback through students in stages , Give an analysis 、 Feasibility proposal ;

Practical stage assessment ：

① Combined with specific enterprise digital management system （ Tools ）, Such as ： be based on LTD The marketing of ideas SaaS, Practice to build the whole network existence of enterprises on the Internet , Upload enterprise services / product , Use specific digital system to realize the business closed loop of project marketing and operation .

Not long ago , This set of 《 Digital business practice course 》 It has been successfully implemented in the entrepreneurial practice of college students in the school of management of Zhejiang University of Technology , Students also passed systematic theory + Practical learning , Let your entrepreneurial projects be specifically put into operation .

（ The following are the project results of each study group ）

Group five ： Stealing fire

Official website ：https://daohuo.saaas.com

Digital portal ：https://daohuo.saaas.com/g/

Big data ：https://daohuo.saaas.com/dashuju

Team members ：https://daohuo.saaas.com/mp

Official Mall ：https://daohuo.saaas.com/mall

（ps： The assignment presents only part of the Group ）

Under the mode of integration of production and education , A resource integration platform has been built between universities and enterprises , Through the integration and accommodation of the existing resources of both sides , Promote the coordinated development of both sides in society .

The cooperation project between Zhenchun education and the school of management of Zhejiang University of technology was carried out smoothly , Let us see the new development and new ideas of promoting the integration of industry and education , Perhaps the education platform can become the bridge between enterprises and universities , Such a cooperative project can not only benefit both parties , And can benefit 、 Link more enterprises and schools that failed to participate in the cooperation , Cultivate more professional talents for social emerging industries , Promote the integration of industry and education and move forward to a better aspect .