Daniel guild Games: summary and future outlook of this year

stay 2020 end of the year ,YGG At the beginning of its establishment , No one in the media is discussing P2E. We are one focused on Axie Infinity Small communities , Invested a lot of time and money to build P2E The narrative of . From day one ,YGG Just want to put P2E Bring it to the public view . We and Emfarsis and Delphi Digital CO produced a documentary 《Play-to-Earn： In the Philippines NFT game 》（https://youtu.be/Lg5C2EbYueo）, And talked with all the media around the world who are willing to listen , So that we can tell them a new concept that is changing their lives .

To 2021 year 7 month , When YGG When the pass is launched , Flourishing P2E Category —— And its exciting success story —— It has become a global phenomenon . That was a year ago , Today, , Many people in our industry are moving from P2E The transition to P&E, It's a different story . Although we agree that the game should be interesting , But our community still believes that future gamers are playing 、 The time and energy invested in the community and ecosystem will be rewarded . When other guilds are facing bear market and increasing pressure from the media , They are seeking transformation or closure , and YGG We are looking for more ways to fulfill our initial commitments to our community .

Despite the current bear market and critics , but Web3 Many of them have put down their bodies , Concentrate on construction —— We will accompany them . about YGG And the whole blockchain game industry , The next year will be a period of construction and exploration .

Product development and exploration

At the end of last year , With Colin Goltra Appointed as global chief operating officer , We really began to focus on ensuring that the right people were sitting in the right places .Goltra Is working in the crypto ecosystem 9 Senior people in , Recently served as Binance Director of Southeast Asia , Be in charge of the supervision 11 Asia Pacific market , And in Coins.ph In the period of the fastest development, I served as the leader of encryption . since 2021 year 11 Month join YGG since ,Goltra We have been building a team that can YGG Build into a world-class Web3 The team of product and operation organization .

Jen Yu Served in the San Francisco Bay Area 10 Years of creative leadership , Recently hired as design director , and KnightAV Then he was promoted from the director of software development to the director of product development .KnightAV It's a long-term service to YGG Members of the community ,YGG Team leader , as well as YGGSPL subDAO Responsible person , Have the mature ability to integrate the needs of our community into the guild's product development life cycle . In addition to these leadership positions ,Colin、Jen and KnightAV It also added some key employees in different vertical fields .

YGG Still developing software 、 Experienced contributors and managers have been added to product management and product design , Although the entire encryption ecosystem has experienced a period of extensive layoffs , but YGG A roadmap for additional recruitment in the above-mentioned functional departments has also been developed . We look forward to reporting the results of their efforts in the coming weeks and months —— And this powerful new engine in the guild .

Goltra say ：“ At the moment , We see such an opportunity , This is an opportunity more likely than ever to introduce world-class builders , To help us write P2E The fate of ecosystems . historically , The best projects are those that can establish lasting agreements and communities under the conditions of withstanding the provisions of regulations and resisting the noise of hype , They can survive the harsh winter of cryptocurrency .”

YGG The community of is the center of the guild .KnightAV and Jen Our core belief is , We need to build products and services that can better promote community action and interaction . We acknowledge that , Scholarships have always been YGG Powerful tools for development , But there are many other passionate groups in our community , The guild must also build for them .

thus , Guild advanced plan （GAP） The first season has just ended , achievement NFT It has been distributed ,YGG The passport will be released soon .GAP The first 2 The season will expand to include more tasks in a wider range of games and community activities , So that more people can use their time and skills to get customization NFT and YGG Pass reward .

We re conceived from the original vision YGG Reward vault , To better align with our core community . The focus of our reward Treasury will be to ensure that we hold YGG Guild members who pass can continue their P2E The journey , Get access to the best new games and projects in the field , And with YGG Establish stronger ties with partners . More information about this will be released in the coming week .

In the field of E-sports , Our players represent YGG Participate in local and international competitions , For example, in Las Vegas Axie Infinity Retreat (AIR)、Lunacian Scholarship League, E-sports events, Galaxy cup, etc , It makes us proud .YGG Esports adopt YGG List of elite players YGG Elite as well as YGG The potential of competitive players, player pool YGG Rising Stars, by YGG Guild members provide various opportunities to hone their skills in the field of competitive games . Previously engaged in E-sports in blizzard entertainment Mike Ovecka Under leadership ,YGG Esports Plan to hold more competitions with game partners , At the same time, educational content is also created to attract fans , And further develop E-sports scenes in the broader blockchain game community .

The continuous development of playing while earning ecology

AK The scholarship model originally invented was a genius . The game uses 70:20:10 Share ratio , It gives innovative value to all communities .YGG Of the students devote themselves to Axie game , And earned more than 1,000 Thousands of dollars . The scholarship mode enables new entrants to join and earn while playing in the case of insufficient funds . From the guild's point of view , These students are our most engaged and passionate community members . We focus on providing value to students ,YGG And its SubDAO The ecosystem formed by partners has become the leader in this field ,2022 year 5 month , The world is close to 3 Ten thousand students benefited from the program .

today , Developers are trying new business models , Gain in the game , And different reproduction and loss mechanisms . This is an exciting era of innovation , With the introduction of these games and virtual economy 、 Develop and grow ,YGG Can still maintain its position , Continue to develop . This is also for SubDAO、 Small guilds and managers offer innovative possibilities . Final , Our goal is still to help guild members get rewards easily , Especially in the process of continuous adaptation and maturity of the "earn while playing" mode .

With the development of the game field ,YGG Is supporting its partners to expand the audience , And build deeper connections with the best gamers in the world . Since its establishment ,YGG Our core team has been sharing their expertise with emerging Games , In order to design better functions for players and Guilds .

In this bear market , We will also introduce a more direct feedback mechanism for our game partners , So that when they try these early games , Get feedback from guild and other players in the community faster . We will continue to explore new business models and ways of cooperating with our partners , Therefore, we can implement more diversified models , Let the time and efforts of community members be rewarded .

Goltra Express ：“ With the continuous development of this field ,YGG Teams and communities must adapt to the new model , This will be an important period of study and experiment in the field of making money while playing .YGG It is a community network composed of various types of players and meta universe enthusiasts , We are actively seeking new ways to capture new groups . We are glad that our community is ready to embark on this journey with the team .”

future 12 Months , It will be YGG Explore 、 test 、 The period of learning and construction . In the process , We stand with our partners and communities . When we welcome the next wave of new users into our world , Making money while playing will be stronger than ever . We invite YGG Guild members and our wider community join us , Work with us , Support those who are building a digital future .

Thank the community

YGG Community from 2020 year 11 month YGG It has been with us since its birth , stay 2021 Mid year YGG When launching tokens , The community has also given a lot of support . If there is no community ,YGG There will be no development today . Looking forward to the future , We will redouble our efforts , Become the world's leading game guild , Let community members get rich rewards in a way that is valuable to them .

We are YGG big family ！