Huawei occupies half of the folding mobile phone market, proving its irreplaceable position in the high-end market

According to the city survey agency counterpoint Published data , In the second quarter, Huawei mobile phones accounted for half of the domestic folding mobile phone market , This means that Huawei still has strong leadership in the high-end mobile phone market , Other domestic mobile phone brands cannot replace its position to compete with apple .

stay 2020 Years ago , Huawei has nearly half of the market share in the domestic high-end mobile phone market , Almost equally share the high-end market with apple , At that time, Huawei mate system 、P The Department is very popular , Huawei P30 Series of mobile phones are only available 85 The daily sales volume has exceeded ten million , It has set the fastest sales record of domestic high-end mobile phones breaking tens of millions .

Unfortunately, due to well-known reasons , As a result, Huawei's mobile phones have shrunk rapidly , In the first quarter of this year, Huawei's share in the global high-end mobile phone market was only 3%, Compared with the peak 17% Shrunk by 80% ; Overall mobile phone sales have also shrunk by more than 80% , From peak 2.4 Billion fell to 2021 Year of 3500 About ten thousand .

In desperation , Huawei quickly split the glory mobile phone , Reduced the style of middle and low-end mobile phones , Keep only mate system 、P Series and other limited high-end mobile phone series .Mate X The series of folding mobile phones is just the high-end mobile phone style retained by Huawei , Judging from Huawei's market share of more than 50% in the folding mobile phone market , Domestic consumers still highly recognize Huawei .

Among the folding mobile phones currently on sale , Huawei's folding mobile phone Mate XS2 The highest price , achieve 1.7 All the above , Samsung's folding mobile phones are priced only 1.2 All around , The price of folding mobile phones of other domestic mobile phones is less than 10000 yuan , Such an expensive price still accounts for half of the folding mobile phone market , It can be seen that domestic consumers respect it . Samsung is a rather uncomfortable mobile phone brand , Its folding mobile phone technology is the most mature , The price is also quite affordable , It is still difficult to win the welcome of domestic consumers .

Huawei's market position in the domestic high-end mobile phone market , It is inseparable from its core technological advantages , Among many mobile phone enterprises , Huawei is the only domestic mobile phone brand with chip technology R & D strength , And its chip technology has reached the world's top level , With Qualcomm 、 Apples are on a par .

After gaining advantages in mobile phone chip technology , Later, Huawei will AI Technology is introduced into photography , At the same time, it also led the multi lens photography , It has promoted the mobile camera technology to a new level , It triggered a heated debate in the industry by shooting the moon , It has improved the brand reputation of Huawei mobile phones .

Relying on the leadership advantage of core technology , Huawei has gradually won the reputation of innovation leader in the smart phone market , Apple, which was originally the innovation leader in the smart phone industry, has been criticized repeatedly in terms of innovation , So under the snipe of Huawei , Apple's shipments continued to decline , Even fell through 2 Billion units .

Huawei mobile phones have also reached a height that domestic mobile phones have never reached , Sales of 2.4 Billion parts , stay 2020 year Q2 Become the largest mobile phone brand in the world , Among domestic mobile phone brands, it is also the only mobile phone brand that has achieved double-digit market share in the global high-end mobile phone market .

It is the remarkable achievements Huawei Mobile has made , Let domestic consumers highly praise Huawei mobile phones , Huawei mobile phones once gained nearly 50% share in the domestic mobile phone market , This is also the second mobile phone brand in China's mobile phone market to achieve more than 40% market share after Nokia .

It is the appeal of Huawei's mobile phone brand , Even Huawei's folding mobile phones are extremely expensive , It still has half of the market share in the domestic folding mobile phone market , Consumers may silently support Huawei with their own behavior , It proves their love for Huawei mobile phones .