NVIDIA Zhou Xijian: the last mile from design to digital marketing

chart ：2022 Alibaba cloud visual computing private sharing meeting site

 

5 month 11 Japan , stay “2022 Alibaba cloud visual computing private sharing meeting ” On ,NVIDIA Extended reality advanced business development & Sales manager Zhou Xijian I have brought you the title 《 Design to the last mile of digital marketing 》 Share the theme of . The following is based on his speech .

 

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Omniverse yes NVIDIA Metacosmic solution . The center of the picture above is the virtual world Omniverse, The right side is different Omniverse edition , Every designer 、 Each factory 、 Every industry has its own virtual world . These virtual worlds pass through blue USD（ General data structure of Pixar ） Connect .

 

On the left is Physical World（ real world ） and Internet , Whether it's the virtual world or the real world , All pass XML5 And Internet Connected to a .

 

NVIDIA near 20 The results of the year can be used in Omniverse. There are many small planets hanging at the bottom of the picture above , such as Path Tracing、AI、MDL、Physics, There are more than 150 individual NVIDIA Of SDK Frameworks and solutions can be found in Omniverse The world experiences .

 

In the middle of the picture above, wearing a helmet is XR , It is the link between the real world and the virtual world .NVIDIA Turn supercomputers into cloud native systems , Hope to share with millions of people Omniverse, Want people to enter through tunnels 、 Leave Omniverse. and AR And augmented reality is AI from Omniverse The way to enter the real world , It can achieve the effect of superimposing augmented reality .VR It's a fully immersive bottom page , Can be used to enter Omniverse The refactoring of .

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The picture above shows Omniverse Architecture diagram , In the red box are and XR Related content . On the left Omniverse Collaboration can be carried out under the platform DCC Software , If I had supported XR Output , It's in Omniverse Can also support . in addition , Omniverse Build this class APP Natural support VR And AR Output .XR You can also use CloudXR Provide services to users in the form of microservices .

 

Omniverse  XR Of App Has been in 2022 year 4 Monthly online , adopt App That is to say Omniverse  AR And VR Interaction , Collaborative , high fidelity , And support XR Ray tracing . from App store download Omniverse XR Remote , Cooperate on a computer or workstation Of Omniverse XR Software , It can be realized quickly AR Interaction .

 

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Omniverse Of VR Part of has also been 4 in . Not only support some familiar VR function , For example, the ratio of real people to immersive scenes 、 stay VR Manipulation of objects and roaming from the perspective of God , The most important function is to control and modify the scene lighting , Make it more real .

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Traditional industrial processes are in great need of such solutions to improve efficiency 、 Simplify the process . When doing automobile appearance design review through traditional workflow , Need to make a lot of reduced real models , It also needs to be made 1：1 Full scale model of , Finally, the modeling scheme needs to be reviewed . After completing all the above steps, you can enter the engineering stage , Design the structure, etc .

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To join XR Workflow after , There is no need to make so many models with different scales , As long as VR A full appearance review can be carried out in , Finally, make the foam model , You can enter the stage of the project .

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Thanks to the Omniverse XR can Support ray tracing , In recent years VR/XR A unified solution can be formed in the workflow of appearance review .

 

The solution consists of four plates , Include Omniverse The multi person collaboration of the signboard , as well as VR Design and MR Mixed reality interaction , Finally, immersive display in the form of large screen , It can already be delivered as a mature project .

 

NVIDIA There are many secondary development projects in our ecosystem ISV And Developer , For example, the whole industrial chain of shoes and clothing from design and production to digital marketing , And they all have complete use Omniverse An overall solution with other tools .

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The picture above shows CloudXR Architecture diagram , All walks of life, such as construction 、 manufacturing 、 Entertainment media 、 Training, education and offline entertainment , their XR Content can be loaded anywhere NVIDIA RTX, For example, public cloud 、 Private cloud 、 Workstation or laptop . among Alibaba cloud is ready to deploy Cloud XR Service for , Bring immersive XR Experience . Can pass 5G The Internet 、 Ethernet or WiFi Stream to these XR equipment .

 

The right side of the figure above shows a very large device , Not only common AR Helmets and VR Helmet , Including support ARCore And ARKit The number of equipment is also very large , Active users over 10 Billion .

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The picture above shows CloudXR The solution starts with 2019 year 11 month MWC Released in Los Angeles SDK 1.0 The progress of the version to the present .

 

North American AWS 、Azure、Google Cloud Already in marketplace go online , Alibaba cloud in China has also achieved deployment ahead of others . The latest version 3.1.1 Can support Bidirectional Audio（ two-way Audio）, With the blessing of voice , It is very convenient for people to XR Interact in the scene . Expected by the end of the year 4.0 The version will be able to support the favorite of many users, developers and cloud service providers Server API、OpenXR as well as Linux support.

 

After several years of development ,NVIDIA There are also many types of partners , There are helmet manufacturers , Yes ISV /Developer , also IaaS layer 、 PaaS Layers and VDI layer .

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The picture above shows NVIDIA British partners FACTORY42 A green planet Digital Museum , adopt 5G The Internet sends digital content to a Samsung mobile phone , Interact with real museums .

 

Last ,NVIDIA Will work with global partners , stay CloudXR Do more ecological cooperation and optimization .

 

Click on here , Watch the wonderful replay of this visual computing private sharing meeting .