The Industrial Metaverse Brings Changes to Industry

The explosion of the metaverse has made people pay more attention to the combination of virtuality and reality. Various traditional industries have also begun to explore contact with the metaverse. Many enterprises and scientific research institutions are constantlyTry to promote the upgrade and update of key technologies and equipment.

Industry, as a core industry in economic development, how to achieve digital transformation and intelligent upgrade in a better and more efficient manner has also become the focus of many people's thinking.The Metaverse has naturally become a new focus for these companies.

The so-called industrial metaverse is simply the fusion of the metaverse and industry, which closely integrates the real physical world with the virtual digital world.Various R&D, production, manufacturing, sales, after-sales, etc. in the industrial field can be deployed in the Metaverse, and digitalization can be realized in all directions, thereby greatly reducing industrial manufacturing costs and improving production efficiency.

Metaverse's decentralized network connects manufacturers, suppliers, customers and other parties, and shares information with each other to form a coordinated industrial chain.On the other hand, the immersive digital space established by technologies such as VR/AR in the Metaverse can also provide a more realistic simulation environment for the design and testing of industrial products, allowing designers to more intuitively discover the advantages and disadvantages of products, andMake improvements.

Although the current industrial metaverse is in an early stage of development and there are deficiencies in many aspects, with the maturity of technologies such as the Industrial Internet of Things and digital twins, there are still some industrial enterprises that have officially applied metaverse-related content toin their business.For example, Boeing uses digital twin technology to manufacture engines, and Unilever uses digital twins to simulate production lines.

From the perspective of the development status of the industrial metaverse, the current application scenarios mainly focus on corporate training, product assembly, and product marketing.

Corporate Training:Industrial Metaverse can provide employees with safer training methods through virtual worlds, VR, etc., so that employees can master their jobs fasterrequired skills.We know that in many industrial manufacturing processes, there are some safety risks. If employees do not operate properly, these risks can easily break out. Training in the virtual metaverse enables employees to operate proficiently and at the same time.Avoid these risks as much as possible.

Product assembly: Using artificial intelligence, Internet of Things and other technologies to realize industrial intelligent manufacturing has always been the development direction of industrial digital transformation.The Industrial Metaverse integrates these technologies into product manufacturing, so that various information such as equipment transitions and manufacturing conditions during the manufacturing process can be efficiently processed.

Product sales: Industrial Metaverse can provide a transparent traceability system for products, allowing customers to intuitively check the quality of products, raw materials, etc.Detailed information, avoid some exaggerated publicity, fraud and other behaviors in the sales process, so that customers can buy products with more confidence.On the other hand, the Industrial Metaverse can also capitalize digital content and open up a new channel of virtual goods for product sales. Through the combination of physical goods and virtual goods, it can further stimulate consumers' desire for consumption.