当前位置:网站首页>[note] Introduction to data analysis on June 7, 2022
[note] Introduction to data analysis on June 7, 2022
2022-06-30 03:41:00 【Sprite. Nym】
A lovely article catalog
1. Internet industry cognition


2. Internet product cognition



3. The level of competence of data analysts


4. Understand the data
4.1 data classification

4.2 Data service classification


4.3 Source of data




4.4 Data storage

4.5 OLTP vs OLAP

4.6 Data warehouse



4.7 Hadoop

attach :Hadoop
5. Understanding indicators

The job of a data analyst :
- Daily indicator monitoring ( It is usually an important operating indicator of the company ).
- Exception found , Location problem ( Find the cause ).
- Resumption of operation activities .
5.1 User data indicators


5.2 Behavioral data indicators

5.3 Product data indicators

5.4 Promote payment indicators


5.5 Look at the indicator classification from the complete life cycle of product operation

5.6 Dimension of the indicator

5.7 Selection of indicators



6. Index system
6.1 What is the index system

6.2 The role of the indicator system


6.3 How to establish an index system





6.4 Landing and iteration of indicators

6.5 common problem

6.6 How to plan data

6.6.1 OSM Model


6.6.2 UJM Model

6.6.3 Scene


6.7 Index classification

7. Data analysis process

8. Data analysis method
8.1 Why should we learn analytical methods

8.2 5W2H analysis

8.3 Quadrant method


8.4 Logic tree analysis



8.5 Multi dimensional disassembly

8.5.1 Simpson paradox


8.5.2 Multi dimensional disassembly


8.6 Funnel analysis
(1) Funnel analysis is necessary for key business processes 
(2) Through funnel comparison, you can quickly identify which step went wrong 
8.7 Comparative analysis
Example : Anchoring effect 

summary :
(1) Problems can only be found in the process of data re comparison .
(2) Data reconstitution ( structure ) Changes on 、 Changes in trends must be noted , These places are the easiest places to find problems .
8.8 Correlation analysis


Be careful : Related non causal

9. Growth hacker

9.1 AARRR Model ( Deprecated )

9.2 RARRA Model



9.3 AAARRR Model

attach : Triple cascade query 
appendix : Maslow's hierarchy of needs theory 
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