Year after year, why is breaking the data island still the primary task of enterprise development

With the deepening of social digitalization , Digital economy has also become the pillar of the national economy with rapid growth , The data it produces is characterized by explosive growth , Become many individuals 、 Institutions 、 New assets of enterprises and even the country , Become the fifth largest production element in modern society .

In the current situation , Enterprises 、 brand 、 Increase of commodities , Make the market competition more intense ; The demands of users and the market are also changing day by day , It puts forward the idea of refinement for enterprises 、 New user centric requirements ; Population growth slowed down 、 Material wealth , Let users pay more attention to service attributes . All these have put forward new requirements for enterprises , So that enterprises can only pass through users 、 market 、 Business data can be finely managed 、 marketing , Develop strategies for different users , User centered product development , And there is a prerequisite for all this , That is to break the data island , Realize data value .

What is a data island

Enterprises develop to a certain extent , Because the amount of data increases , Also because of the necessity of information construction , Enterprises will build corresponding business information systems for different departments . These business information systems （ERP、OA、CRM） Business processes can be standardized , Form a standardized business model , And automatically precipitate business data through the system database , Accumulate data assets for enterprises . without doubt , Data value highlights the present , Be able to precipitate business data , This is certainly a good thing .

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But these different departments 、 The data in the databases of different business information systems often cannot be interconnected , Can only be stored in their respective databases , Can not be used uniformly , There is no overall view of the enterprise as a whole . thus , Every department 、 The data of each business system is separated from each other , Just like the isolated islands overseas , Cannot connect to each other , Unable to communicate , This is the data island we often hear about .

Data island is the current era , It can be regarded as a stubborn disease encountered by enterprises in the data problem , In fact, the data islands mentioned above are just common , There are many enterprises that are not business systems , But because the authority is unknown 、 The division of departments is vague 、 The business process is not standardized 、 Data islands caused by confusion in data management , It will also create a de facto island problem for enterprises , Affect the effectiveness of enterprise data utilization .

Why break the data island

“ Breaking the data silos ” This sound has been around for a long time , And has become the consensus of most enterprises , However, many enterprises do not quite understand why they want to break the data island , Just stop the problem of data island in words , There is no actual action .

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In the modern society where data is becoming more and more important , Many enterprises have shouted the slogan that the future is the era of data processing , This is actually because we see the value of data in the enterprise . Take the business development that most enterprises value most , All departments do not communicate with each other because of data , It's easy to have a problem , The reason why the abnormal business data cannot be found , Waste a lot of time researching department employees 、 After business situation , Busy making adjustments , It is not only ineffective, but also frustrates further business development .

Actually , The abnormal business data may not be the problem of the Department , For example, sales will be affected by operation 、 The impact of the market sector , Production is subject to procurement 、 The impact of the R & D department . If the situation of other departments , Wrong adjustment has been made to the business of its own department , It will waste manpower 、 Time 、 Energy, etc , Affect the business development of the enterprise .

Data visualization - Parker data business intelligence BI Visual analysis platform

There are many reasons for enterprises to break the data island , For example, it is difficult to fully understand the overall development of the enterprise 、 Failure to unify data indicators leads to data complexity 、 The systems of all departments are isolated and unable to cooperate and communicate , In fact, in the final analysis, data is becoming more and more important nowadays , All problems that affect the value of data should be solved , The same is true of data islands .