Apple releases new iPhone se: equipped with A13 bionic processor, priced from 3299 yuan

Beijing time. 4 month 15 Sunday night , Apple officially released the long rumored new model through its official website iPhone SE mobile phone , This is also after four years , Restart launched by Apple SE The first product in the series . The new iPhone SE Just like the previous generation , Maintained “ Small screen ”、“ At a low price ” The positioning of ,4.7 Inch screen , pricing 3299 Yuan Qi .

According to the information on the official website , The new iPhone SE It is similar to iPhone 8 Very close , Own black 、 white 、 Three colors of red , Support IP67 Waterproof and dustproof . Hardware configuration , The new iPhone SE Equipped with 4.7 Inch IPS LCD Retina display ,1334 x 750 Pixel resolution , Support True Tone color , with Touch ID Of Home key . carrying iPhone 11 Pro Same apple A13 Bionic processor , Performance compared to previous generation SE With great improvement , Besides iPhone SE And support 18W Fast charging and Qi Wireless charging , Have and iPhone 11‌ same LTE, Bluetooth and WiFi specifications .

In terms of taking photos , Although the new model iPhone SE Only equipped with 1200 Ten thousand pixel rear single camera , But its performance has also been improved , Can support the highest 60fps Of 4K Video shooting , At the same time, thanks to what Apple calls “ Monocular depth sensing ” The blessing of Technology , The new iPhone SE The previous double photography can also be achieved by taking photos only with vouchers iPhone To achieve the portrait mode . according to the understanding of , “ Monocular depth sensing ” Technology can use machine learning to detect depth and face , But it can only be used for people , It can't work on pets and other animals . Besides , The new iPhone SE The rear camera also has optical image anti shake performance . The selfie camera on the front is 700 Mega pixels , Also supports portrait mode effects .

price , The new iPhone SE The starting price of is the same as that of the previous generation , by 3299 element （64GB）, The top price is 4599 element （256GB）, New products will be launched on 4 month 17 Friday night 8 Start pre order at .

Foreign media Gsmarena Statistics in recent years iPhone The price is , The conclusion is iPhone X Appearance , Let the price of Apple mobile phone rise to a higher level as a whole .2017 year iPhone X All of a sudden iPhone The price ceiling has been raised to 89000 yuan , And from iPhone XS Start , With high iPhone The selling price even exceeded 10000 yuan . Although such pricing can bring higher profit margin for Apple , But as the iPhone Increase in overall selling price , It also inhibits iPhone Sales growth .

therefore , We can also see that , Apple then launched a relatively cheap iPhone XR and iPhone 11（ In fact, it is equivalent to the new iPhone XR）. With 2018 year 9 month , Apple launched 6499 Yuan Qi “ Cost performance ”iPhone XR, Although it was just launched , Netizens curse constantly , But later data shows , This is also a “ True fragrance magic machine ”. come from Omdia data display ,2019 Global single mobile phone shipment in TOP10 in , iPhone XR With 4630 Ten thousand units ranked the first in shipment volume .

in addition , all the time , The apple in 3000-4000 The yuan gear is in a vacuum . until 2016 year ,3299 Apple from Yuan iPhone SE The launch of has filled this price segment . But after that ,iPhone SE Has not been upgraded .

This year, under the impact of the COVID-19 , The global smartphone market has seen a sharp decline , The high-end smartphone market will undoubtedly be more affected . For Apple , At this time, we will launch a new generation of more cost-effective iPhone SE It will undoubtedly stimulate market demand , At the same time, it will also be for other mobile phone brands 3000-4000 The new machine of Yuan gear forms a strong competition .

But it should be pointed out that , new iPhone SE The Bank of China Version of has been cancelled eSIM Card function , The overseas version supports this function . The technical specifications page of Apple's official website shows , new iPhone SE The Bank of China Version of only supports single nano-SIM card , The US version supports double SIM card （nano-SIM+eSIM）.

edit ： Smart core - Woods