The key to the success of digital transformation enterprises is to create value with data

With cloud computing 、 big data 、 Artificial intelligence 、 The popularity of new generation information technology such as the Internet , Promotion of information technology 、 Digitalization has led to a new round of scientific and technological revolution and industrial revolution in many fields , Also let informatization 、 Digitalization has become an important element in building a modern society , Then the information age 、 The digital age has also been constantly mentioned , It has become the only way for enterprises to transform and upgrade .

But at the same time , Many people in the information age 、 Beyond the digital age , Also concerned about the rapid growth of data , And create value through data , Promote the status of data to follow the land 、 Labour 、 The fifth largest factor of production after technology and capital , So a new word began to be mentioned , The future era , It will be the era of data processing .

Enterprise data strategy

If there are enterprises that are not sure about the future direction , Don't know what informatization 、 What is the difference and connection between digitalization , I don't know which one has more advantages in the future market competition , There is no transformation method and path , Here I give you three suggestions , One , Take the time to understand digitalization 、 Informatization and other cutting-edge directions , Now we are in the period of technology explosion , It's also the market 、 The climbing period of social transformation ; Two , Digital transformation is a state-owned enterprise 、 The consensus of central enterprises and most enterprises in all walks of life , And digital transformation is not only digital , There are also information construction and other technology applications ; 3、 ... and , I really don't know how to transform and upgrade , Then first cultivate enterprise data awareness 、 Precipitate business data 、 Build data centric business processes 、 organizational culture 、 Management mode , No matter which direction the future develops , Data is the most basic factor of production .

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So no matter what era the future is , There is no lack of data behind the development , This is why enterprises need to plan and implement data strategies . So what is data strategy ？ Data strategy refers to the enterprise in order to promote business development 、 Improve decision making ability 、 Give play to the value of insight , Target the data 、 Range 、 Strategy 、 route And other aspects of planning and deployment , In order to realize data value , Transform data into enterprise assets .

Why data strategy

Many enterprises will have a problem when carrying out information construction , For example, in business informatization, the business information system of each department is the standardization of business 、 Process 、 Standardization , It is the optimization and upgrading of the business level . That's certainly true , But the business information system will also deposit a large amount of business data , After being processed, these business data can in turn promote business development , Improve market competitiveness , It's also very important .

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Many enterprises ignore the strategic value of data in the enterprise , After completing the preliminary informatization, he stopped , It has left many obstacles for enterprises to use data , actually , Only building business information system and stopping informatization construction has brought many enterprises data islands 、 The risk of information island , Let all departments of the enterprise 、 Data of each business line 、 Different information exchange , Separate from each other , It is easy to ignore the overall situation of the enterprise when making decisions and development , Make the wrong decision .

Besides , Data strategy can not only help enterprises avoid negative effects , It can also create a lot of additional data value . Take business intelligence, the new darling of the business world BI Come on , This is enterprise informatization 、 The data technology solutions mainly used after the preliminary construction of digitalization . business intelligence BI It can help enterprises break data 、 Information Island , cleaning 、 Process and store data , And then through data analysis 、 Data visualization provides high-quality information support , Enable enterprises to make full use of data , Promote business development , Improve decision making ability .

The key to data strategy

There is one thing that enterprises need to pay attention to when carrying out data strategy , Data culture plays an important role in data strategy , On the one hand, data culture is the pioneer of data strategy , It is the core to promote all employees to work in the direction of data , On the other hand , Data culture is the idea that employees have a direct impact on traditional business processes 、 Reshaping the way of thinking , It enables enterprises to truly integrate data into everything they already have .

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With information technology 、 The continuous development of digitalization , The overall data volume of society shows explosive growth , People's basic necessities of life and study 、 Work 、 Life will be quantified by data , With the development of this trend , People will gradually learn to coexist with data , Be able to establish data thinking in daily life , Through the analysis of data 、 Insight and thinking 、 solve the problem , This is the data strategy 、 The value of data culture .