Digital collections start the 100 billion level market

Meta universe 、Web3、NFT And so on 2021 The explosion of , It opens a new door to the Internet digital ecosystem . For a while , A large number of enterprises have entered this new track ,Facebook Renamed as Meta,a16z Bet Web3 investment , Real cases of various occurrences , Let these new fields usher in rapid growth .

Get into 2022 year , The momentum of this surge has eased , Although it is still growing on the whole , But the market also ushered in a cooling off period , Related concepts have a cooling phenomenon .

In this slightly declining market , Instead, digital collections have ushered in a new wave . since 2022 Since then , At least in China 20 More than listed companies have launched their digital collection trading platform , There are many state-owned enterprises with official backgrounds .

In essence , Digital collections and NFT identical , Strictly speaking , Digital collections are actually NFT The name in China . This is a new thing generated by blockchain , It's unique 、 Ownership confirmation 、 No tampering 、 Indivisibility, etc .

Since it is essentially the same , Then why do we have to distinguish digital collections from NFT Well ？ This is largely due to the domestic risk prevention and control policies for this track . Beyond seas , because NFT It is closely related to the encryption market , Add a lot of hidden financial risks , In order to avoid hidden dangers and risk diffusion , In terms of policy NFT Separate from the encryption market , It also forms a unique digital collection .

This separation , Although the secondary transaction and circulation of digital collections are blocked , But it also activates its own value attribute , It is this unique value that enables , Just let the digital collection in NFT When concepts have a downward trend, go against the trend .

At present, many enterprises have “ Stare at ” Digital collections, a new industrial growth point , Internet factory 、 Well known leading enterprises in various industries 、 State owned enterprises or directly set up a digital collection trading platform , Or issue digital collections , It has injected a lot of vitality into the market .

The potential of the digital collection market is huge . foreign NFT Although there are certain risks , But it has been playing a huge economic benefit , According to statistics , Only in 2022 First quarter , foreign NFT The market trading scale has exceeded 1800 One hundred million yuan . As one digital collection , The domestic market has also been driven by foreign countries . According to the estimation of relevant analysis institutions , To 2026 year , The domestic digital collection market will grow to 300 One hundred million yuan . The digital collection is one that has not been “ Development ” A huge market , It is not difficult to understand why so many enterprises have entered the market .

On the other hand , The value potential of the digital collection itself needs to be explored . We said earlier , Domestic digital collections due to policy reasons , Also let its own value be stimulated . The characteristics of digital collections make it under copyright protection 、 Culture and art carrier 、 Certificate certification and many other fields have very good performance . Some colleges and universities are trying to issue graduation certificates to graduates in the form of digital collections , There are also central media such as Xinhuanet that use digital collections for public welfare publicity 、 Cultural transmission .

Digital collections as a “ Tide play ”, It is also loved by many young people , Many enterprises enhance their brands or... By issuing digital collections IP Popularity , It brings new economic income to enterprises .

Digital collections are growing rapidly with an amazing momentum , A 100 billion level market is gradually opening .