Vhedt business development framework

One 、 introduction

Business prosperity is the dream of almost every enterprise . However, the reality is not ideal , Most businesses , Bear their own troubles to varying degrees . The main business of some enterprises is weak , Sluggish growth ; Some enterprises hold small talks on innovation , But I can't find the right direction , Unable to land ; Some enterprises are in crisis , I hope I have multiple business lines , They form a synergy with each other , At least risk isolation can be achieved .

so to speak , The pursuit of business development is a key event that every business owner who sincerely does business cares about all the time . But a good idea may not have a good result , Most enterprises are constantly running out of resources while pursuing hard , Finally, it slipped into the abyss of bankruptcy .

that , Is there a framework , It can help both entrepreneurs and product managers , Or operators , In short, it can help people with lofty ideals who need to develop new businesses to find new business development directions structurally and efficiently , Guide them to quickly anchor the new business track ？VHEDT A business development framework might help .

Two 、VHEDT Business development framework

VHEDT Business development framework , It is based on the existing business of the enterprise , Starting from five important directions , A guiding framework for conducting business exploration separately .

V（Vertical）： That is, starting from the upstream and downstream directions of the current business chain , Search up or down , Explore new business development opportunities .

H（Horizontal）： That is, starting from the business field parallel to the current business , Insight into new business development opportunities .

E（Essence）： That is, not limited to the current business process 、 Functions and interactions , Instead, it digs into the essence of the business , Explore the history of the current business 、 The current context 、 Fundamental logic , So as to stimulate thinking about the nature of the business , And further inspire new requirements or new models .

D（Derivation）： Combine upstream and downstream businesses and parallel businesses , Even the nature of the business , Fusion reaction , So as to generate new business inspiration .

T（Trend）： Use the perspective of development , Grasp the context of business development , Clarify the future business development trend , So as to make a forward-looking layout .

3、 ... and 、VHEDT Frame features

VHEDT The frame has an origin , That is, a specific business currently being carried out by the enterprise , On this basis , So as to realize multi-directional divergent exploration . The reason for choosing the current business as the origin , It is for the consideration of the following directions .

firstly 、 Through the operation of the current business , Accumulated practical industry knowledge , Avoid unrealistic behavior . And based on current business experience , There will be more or less contact with upstream, downstream and parallel businesses , Or be influenced by it , In this way , Thinking is easier to open , It is easier to find new business opportunities .

second 、 Exploration Based on current business , Once you find a new business direction , To a certain extent, you can get help from the current business , So as to start faster , Business development is more effective because of endorsement or customer base , It is easier to gain customer recognition and accumulate seed customers , And further obtain real demand or use feedback from seed customers , Promote business maturity .

third 、 Exploration Based on current business , It can also reverse the progress of existing business , By enhancing the upstream and downstream control of the existing business , Or through parallel business to achieve customer business negotiation chips .

Its 4 、 Starting from the current business , It is assumed that the innovation and entrepreneurship are carried out in the two dimensions of business essence or business evolution , It is equivalent to laying out for the future in advance , Or to achieve more advanced and cutting-edge business solutions that are more responsive to customers' inner needs , So as to lay the foundation for the enterprise to become bigger and stronger in the industry for a long time .

Four 、VHEDT Framework application

Explain it in practical terms VHEDT Application .

Suppose the enterprise A Our main business is to provide tax declaration services for the flexible employment industry . Based on this business background ,VHEDT How should the frame fall to the ground ？

First , from V set out , That is, starting from the upstream and downstream of the business chain . The upstream of the Commission tax declaration can be live broadcast 、 Play with the game 、 Business promotion and other commission income , So for a particular industry , Will it be necessary to recruit promotion personnel 、 Task assessment and other requirements ？ For downstream businesses , After the high-income group receives the Commission , Is there any need for agency bookkeeping service ？

secondly , from H set out , Parallel business . Business parallel to the tax return of commission in the flexible employment industry , There are businesses / Registration of the studio 、 Industrial and commercial change , Is it possible to explore ？

secondly , from E set out , That is to explore the essence . The essence of the Commission tax return business is the emergence of a new form of employment , That means the emergence of new labor relations , Then the relevant laws, regulations and supervision originally applicable to the framework of the labor contract , There may be some holes , For example, how to ensure the rights and interests of flexible employment groups ？ So many groups are engaged in flexible employment , What new social problems will arise ？ Based on these insights , Maybe it can help us find more profound needs , Or products closer to customers' demands .

secondly , from D set out , That is to explore derivative business . As the business goes on , On the one hand, enterprises have a deeper understanding of the industry , On the other hand, it will also accumulate more and more customers and customer data , The collection of customers can form customer groups , Generate demand between customers , For example, the forum , Anchors can discuss the welfare policies of various live broadcasting platforms , Such derivative businesses may come naturally .

Last , from T set out , That is, business evolution . Everything flows in the long river of time , The current business also flows from history , Where will the future flow ？ Based on this thinking , We can do some layout in advance . For example, tax return for commission payment , The future trend may be to audit accounts and levy taxes , Or service mode , More in line with the increasingly stringent regulatory requirements .

5、 ... and 、 Conclusion

Exploration of new business ,VHEDT The business development framework is just a guiding framework , It is also applicable to the exploration of new business around the current business . If the development goal of the enterprise is to enter a new industry or field , Other frameworks may be more appropriate .

A good framework is like a good mentor , Can give you directions , Tell you the methodology , But whether they can make a difference depends on their own understanding of the business .

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