Analysis on demand and market scale of China's steamed stuffed bun industry in 2020 [figure]

Baozi is a kind of food made of flour and stuffing , It is the traditional food of our country . Steamed stuffed buns have a long history in China , Some kinds of steamed buns are well known in China , For example, dogs ignore 、 Baozi Stuffed with BBQ Pork 、 Steamed Dumplings 、 Fill the soup bag 、 steamed meat bun 、 Steamed bread with milk 、 Bean paste bag, etc . The making of steamed stuffed buns is divided into two parts: steamed stuffed bun skin and steamed stuffed bun stuffing , The upstream raw materials of steamed stuffed bun skin mainly include flour 、 yeast 、 water 、 Sugar, etc , The upstream raw materials of stuffed buns mainly include meat 、 food 、 salt 、 Oil, etc ; The downstream channels of baozi industry are mainly supermarkets and catering industries .

Sketch of baozi industry chain

source ： Zhiyan consultation and arrangement

1、 Demand for steamed buns

at present , Due to the particularity of the processing technology and the particularity of the steamed stuffed bun itself as a small consumer product , Domestic steamed stuffed bun sales mainly focus on on-site production and sales , Through the self-employed 、 Small workshop stores produce and sell , Meet the catering needs of residents near the store . data display ,2019 The total demand for steamed buns in China in 263.14 Ten thousand tons of ,2020 It's down to 230.38 Ten thousand tons of .

2013-2020 Statistical chart of demand for steamed stuffed buns in China in

source ： Zhiyan consultation and arrangement

From the perspective of demand segmentation ,2020 In, the demand for current steamed buns in China was 192.12 Ten thousand tons of , The demand for quick-frozen steamed buns is 38.46 Ten thousand tons of .

2013-2020 Demand for steamed stuffed bun products in China in

source ： Zhiyan consultation and arrangement

2、 The size of the baozi market

2019 In, the market scale of steamed stuffed buns in China was 646.11 One hundred million yuan ,2020 Affected by the epidemic in , The baozi industry in China has also been impacted to a certain extent ,2020 The annual market size of steamed buns is 576.15 One hundred million yuan , The scale decreased year on year 10.83%.

2013-2020 Trend chart of China's steamed stuffed bun market in

source ： Zhiyan consultation and arrangement

According to statistics 2020 In, the market scale of China's current steamed stuffed bun products was 484.61 One hundred million yuan , The scale decreased year on year 11.51%; Quick frozen products benefit from the influence of e-commerce and other channels , The scale decline is lower than that of current products ,2020 The total annual scale is 91.54 One hundred million yuan .

2013-2020 Statistical chart of China's steamed stuffed bun market size by type in

source ： Zhiyan consultation and arrangement

3、 The competitive pattern of the baozi market

The concentration of steamed stuffed bun industry is relatively low , The scale of enterprises is uneven , Most enterprises are small in scale . Due to the relatively low barriers to entry of the baozi industry , On the whole , The market is in perfect competition . As China's food manufacturing industry gradually turns from traditional manual production to mechanized operation , The production and sales of China's steamed stuffed bun industry began to be divided into two types of markets , Store sales and quick-frozen package point sales . Store sales mainly include small workshops and family stores 、 Brand chain stores ; The quick-frozen package point sales are mainly after the large-scale operation of Chinese pastry brands , Through the production line , To the e-commerce platform 、 Chain stores sell goods through super sales channels .

Major chain steamed stuffed bun brands in China

Serial number	brand	Rich provinces and cities	Serial number	brand	Rich provinces and cities
1	Bobby	Shanghai	21	Baiwei yuebi	Guangdong guangzhou
2	Zaoyang	Shanghai	22	Big eye buns	Shanghai
3	Sanjin	Guangdong shenzhen	23	Steamed bread family	Ningbo, Zhejiang
4	The garden of kindness	Nanjing, Jiangsu	24	Baoyuanwei	Guangdong guangzhou
5	Xingliang soup bag	Guangdong shenzhen	25	Maoshi guy	Hubei Jianli
6	Laotaimen	Shaoxing, Zhejiang	26	Bao Dao	Guangdong guangzhou
7	An Zai Bao	Zhengzhou, Henan	27	Sweet food	Hangzhou, Zhejiang
8	Steamed tofu	Wuhan, Hubei	28	Bianliang big bag	Kaifeng, Henan
9	Baokeli	Hangzhou, Zhejiang	29	Long Xiang	Guangdong shenzhen
10	A good gift	Wuhan, Hubei	30	Ji Fuxiang	Hunan changsha
11	Green dew	Nanjing, Jiangsu	31	Steaming tastes delicious	Xiamen, Fujian Province
12	Uncle baozi	Ningbo, Zhejiang	32	Steamed bread villagers	Jiaxing, Zhejiang
13	The ancient East	Guangdong foshan	33	Field material	Guangdong zhuhai
14	Ah Hui	Huizhou, Guangdong	34	Mingding steamed stuffed bun	Qingdao, Shandong
15	Jin Pin	Guangdong shenzhen	35	be outstanding at a given time	Shanghai
16	Brother mo	Xinyu, Jiangxi Province	36	Siyan	Hefei, Anhui
17	Qingfeng steamed buns	Beijing	37	Rao blunt waiter	Guangdong guangzhou
18	Steaming	Guangdong guangzhou	38	Pot stickers waiter	Hefei, Anhui
19	It tastes better in the South than in the north	Fuzhou, Fujian	39	Wheat Workshop	Hefei, Anhui
20	Kubi Shuangwei bag	Guangdong guangzhou	40	Fuqiyuan	Xi'an, Shaanxi
drawing ： Zhiyan Consulting （www.chyxx.com）

source ： Zhiyan consultation and arrangement