Is it necessary for project managers to take NPDP? I'll tell you the answer

“ Look at you , Why is the project progress so slow , Could you be faster? ?”

“ Not soon , I need to make some adjustments according to the situation of the product ."

Ask quietly , This kind of scene in which the project manager urges the progress , Do you often experience ？

One .

In fact, the root cause of the project manager's disgust , They don't understand products / technology / Business , But always staring at the timeline and schedule to speed up progress .

Can the project manager only choose to continue to be a big enemy ?

Project managers can do projects with product thinking ！ Not only will there be new discoveries , And it won't be offensive .

Two .

Liang Ning once said ： Product power is training a person to judge information , Get to the point , Integrate limited resources , And package your value into a product , And then deliver it to the world and get a return .

Project thinking teaches us to move forward , And product thinking , It can make us walk more stably and more valuable .

In the digital age , There will only be more and more connections between products and projects , There is no independent product or independent project manager in the future .

3、 ... and .

So does the project manager need to be admitted NPDP certificate ？

From the perspective of certificates , There are no hard and fast rules ; But from the perspective of ability , Take a long view , Project managers need to have product capabilities , Examination NPDP The certificate is only for the specific operation of this ability .

Four .

Why should project managers have product thinking ？

In the process of product oriented project research and development , I believe you can obviously feel , Every team member is deeply involved , Need to have some product capabilities . No matter what efforts we make to achieve our goals , Fundamentally speaking, we should all move towards the result . The main benefit of product thinking is to ensure that we get results more efficiently .

Project thinking , You need to measure the accuracy of the timeline estimation from the beginning , Then deliver the specified output according to the schedule . In the process of execution , If we are in the right direction , And the initial setting was verified afterwards , Then we will get good results . All we have to do is implement the plan and achieve results .

But what if we were wrong at first ？ What should we do if our final solution fails to meet our expectations ？ This is exactly where project thinking gets us into all kinds of trouble .

Once we make a plan , Especially in large organizations, it may be difficult to adjust and change . When the date is set and everyone follows the plan firmly , If we finally miss a date , Then it will have a great impact on the team and business progress .

5、 ... and .

If the project manager has product thinking , Can adjust and adapt at any time .

When problems arise （ Don't deceive yourself , Problems always arise ）, Product thinking enables us to learn and adapt , And focus on the results we are trying to achieve .

Contrary , When problems arise , When in the project thinking trapped by the schedule , We often fall into endless meetings , And try to figure out why our initial guess is wrong , And how we can get back on track .

This will eventually lead to the sacrifice of product quality , Work life balance and the end result , Because we have to continue to focus on delivering the initially agreed outputs , Whether this is still the right thing .

6、 ... and .

therefore , This is why project managers need to have product thinking , At the same time, it is also the difference between project thinking and product thinking . The focus of project thinking is on delivery , The main measures are the timeline and schedule .

Product thinking takes a completely different approach . Product thinking does not focus on output （output）, Instead, focus on the results （outcome）.

7、 ... and .

Last , We need to understand the purpose of product development , Is to create value for users and consumers . But if you think we can propose the right solution one year in advance , That is very unrealistic .

Only when we are highly confident , Can make commitments and project plans . therefore , We need time for proper exploration and research before we commit , Instead of promising a specific path in advance . This is the time , It requires the project manager to have certain product capabilities .