Reading IDEO, Design Changes Everything

Part 1 The Power of Design Thinking

1 Design thinking is more than just form

1.1 Three Spaces for Innovation

1.2 From question to project

1.3 Project outline, starting point for creativity

1.4 We are smarter than any individual

1.5 Small Teams within Large Teams

1.6 Gives room for innovation

1.7 Design Thinking Using Real Spaces

2 Turn needs into needs and put people first

2.1 Insight: Learning from the Lives of Others

2.2 Pay attention to what people don't do and listen to what people don't say

2.3 Behavioural change, use insights to inspire future products

2.4 Empathize and truly appreciate the feelings of others

2.5 Beyond the individual: extending the perspective of the individual

3 Thinking Matrix for clarity of thought process

3.1 Convergent and divergent thinking

3.2 Distraction and Integration

3.3 Design with an experimental attitude

3.4 Make the organization optimistic

3.5 Brainstorming

3.6 Use Visual Thinking

The big innovation in 3.7 Post-it notes

4 Thinking with hands, the power of models

4.1 model, not fine, but fast

4.2 is enough

4.3 Make abstract things concrete with models

4.4 Role Playing

4.5 Live Modeling

4.6 Mind your own business

4.7 Modeling tissue

5 Back to the surface, designing the customer experience

5.1 Good ideas are not enough

5.2 Engage consumers

5.3 Creating the Customer Experience

5.4 Inducing people to change behavior

5.5 Everyone is a Design Thinker

5.6 Thinking and taking action

5.7 Create a Customer Experience Blueprint

6 Spread your ideas, the impact of stories

6.1 Designing in the fourth dimension

6.2 Embedding time into the design process

6.3 Securing resources for new ideas

6.4 The story itself is the point

6.5 Spread Your Faith

6.6 Use competition to mobilize collective intelligence

6.7 From pursuing book numbers to serving the public

6.8 What to do after 30 seconds

Part II The Future of Design Thinking

7 Apply design to the organization, teach people how to fish

7.1 Design Thinking: A Systematic Approach to Innovation

7.2 Using Design Thinking to Manage Innovation Portfolios

7.3 Write the coding of innovative spirit into tissue genes

7.4 Teaching a Man to Fish

8 For design to serve society, we must stand together

8.1 Products are Services

8.2 Learning "System Scale" Like Bees

8.3 Designing from "Inside the Counter"

8.4 The Future of Business, Economy and Planet

8.5 Self-Alert

8.6 Changing our behavior

8.7 already does more with less

9 Take Action, Go Global

9.1 Identifying extreme users

9.2 Trip to India

9.3 Food for Thought

9.4 Who to work with

9.5 What to do

9.6 Solve the problems around you

9.7 From Global to Local

9.8 Designing the Design Thinker of the Future

10 Change starts with design

10.1 Design Thinking and Organization

10.2 Design Thinking and the Individual

11 Redesign

11.1 Redesigning the Public System

11.2 Redesigning the City

11.3 AI Redesign

11.4 Redesign of Life and Death

11.5 redesign