What if there is no point in data visualization?

Data visualization is to let people get data at a glance through graphics . Simply speaking , Is to put boring materials , In the form of graphics , Make the analysis and expression of data more accurate and effective .

With the emergence of massive data ,Excel Gradually withdraw from the stage , Many enterprises have seized the business opportunity , Launched a large data screen . The big data screen gives people the feeling that it is very cool 、 Technology sense . But there is also a problem , You can't find the key point at a glance .

The large screen wants to convey information clearly , You should plan the composition in advance , Put important information on c position , Other information is sorted by importance to adjust the position and area , With clear hierarchy and direction , You can catch the key point at a glance .

Smartbi Visualization screen

Generally speaking , A company wants to develop a large screen , It has to go through the following steps ： Demand survey 、 Prototype design 、 Template selection 、 Large screen debugging .

Want to make a big screen that is cool and can clearly convey information , You can plan according to the following guidelines .

One 、 Clearly understand the message to be conveyed , To serve the business .

Clearly understand the message to be conveyed . Chart an idea 、 A fact or result , May be lengthy or difficult to describe in words . therefore , Be clear about the function of this picture , Clearly understand the message it conveys , You can find the best way to visualize . To serve the business , Business indicators and data should be presented reasonably . Present the overall operation of a company , It is usually divided into two levels , That is, the main indicators and sub indicators , The main indicators reflect the core business of the company , Secondary indicators are in-depth elaboration and analysis , Therefore, there will be different emphasis in the production process .

Two 、 Use color effectively .

Color is an important aspect of graphic vision . Color can add color to a picture , It can also make it chaotic . When you decide what color to use , You have to think carefully about what you want to use , Where is it . To make some elements brighter , You can color the element separately , Others are grey or black . Avoid using colors that are too similar , So as not to cause different colors .

3、 ... and 、 Subtract visual elements .

Using unnecessary visual elements can distract the reader from the data , Confusing charts . We should try to avoid the confusion of various charts .

First , We seldom use rulers and grids . secondly , Some charts use squares 、 Circles and triangles are used to distinguish different data sequences , But if these labels overlap , It will confuse the chart . Third , Some graphics will use materials or gradients , Actually , You can get the same result with a simple color . Fourth , Unwanted dimensions in some charts can distort the data . The fifth , There is too much text in some charts , Too many labels , Make the chart confusing , Occupy a large amount of data .

Many large visualization screens in China have done a good job in effect presentation ,Smartbi User needs oriented , Accurate presentation of information .