[beauty of software engineering - column notes] 19 | as a programmer, you should have product awareness

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Column information

1. Columnist ： The treasure jade

2. Column publishing platform ： Geek time

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primary coverage

` Will you lose your job , It depends on whether the value you create is higher than your salary , Otherwise, there is indeed a risk of unemployment . So don't worry , We should consider how to improve our own value , As long as you create enough value , Don't worry about losing your job , Reduce a lot of unnecessary anxiety .

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One The value of programmers

Although generally speaking , The higher the level of Technology , The higher the pay , But not all of them . Your salary , It is usually positively related to the value you create . The value of programmers is usually reflected in two aspects .

1. Your value is reflected in the products you make

   in other words , The more valuable the product you make , The more valuable you are , The corresponding salary will also be higher .

2. Your value is reflected in the scarcity in the team

   Most of the time, programmers have no chance to choose products . But even in the same product , Programmers with the same technical level , There are also differences in value . Those high-value programmers usually have a skill in technology or outside technology ：

   • Some programmers can solve technical problems that others cannot solve
   • Some programmers are good at training new people
   • Some programmers are good at communicating with business departments
   • Some programmers can complete functional modules with high quality
   • Some programmers can design a good architecture according to requirements , It can make the team complete the requirements efficiently and at low cost

So how to improve the value ？ Strive to improve their technical level , Make yourself a technology bull , This must be what every programmer insists on doing . But after the technical level is improved to a certain extent , There will be bottlenecks , Entering the exhibition is very slow .

At this time, if it also develops synchronously in other fields , It will get twice the result with half the effort .

For example, some programmers will develop writing ability

Some cultivate product awareness

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Two What is product awareness

Product awareness , The essence is a way of thinking , A way of thinking from the perspective of products . If you break it down , Product awareness includes ： Business awareness 、 User awareness and data awareness .

1. Business awareness

   The so-called business consciousness , That is, the products we make should have commercial value .

2. User awareness

   The so-called user awareness , That is to say, when making products , You should be able to dig out the real needs of users , Let the product have a good user experience . This requires you to have empathy , Be able to think and experience products from the perspective of users .

3. Data awareness

   The so-called data awareness , In product design 、 Product operation , Find problems through data 、 Confirm the results .

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3、 ... and How to cultivate product awareness ？

We should cultivate product awareness , In fact, it is similar to the management of programmers , First of all, emancipate the mind , Then change your habits , Finally, practice more .

1. First of all, emancipate the mind

   Emancipate , In other words , For programmers , Don't always look at things from a technical perspective , You can also look at the problem from the perspective of products .

2. Then change your habits

   Changing habits refers to using products on a daily basis 、 When it comes to product development , Think more from the perspective of products , Think about its commercial value 、 User experience 、 Use scenarios, etc .

3. Finally, practice more

   Theory alone is not enough , It's best to practice by yourself .

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Four Other excerpts

• Technical thinking will focus on what technology , Focus on technical details , Focus on features “ how ” Realization ; Product thinking focuses on user experience , Focus on the value created by a function , Think about why you want or don't want a function .
• Product awareness , Mainly including business awareness 、 User awareness and data awareness . To enhance product awareness , First of all, emancipate the mind , Then change your habits , Finally, practice more .
• When you slowly cultivate product awareness , We can not only create higher value products through technology , It can also let you have a skill beyond technology , Can create greater value in the project , Reduce the anxiety caused by rapid technological innovation .

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summary

The value of programmers , Mainly in two aspects ： The value of the products created and their own scarcity . Programmers have product awareness , It can help products and themselves improve their value .