A brief analysis of the differences between domestic and foreign e-commerce

Talking about e-commerce , We all know , Common e-commerce platforms include Taobao 、 JD.COM 、 Spell many, etc , Domestic e-commerce . But when it comes to cross-border e-commerce , Many people may not understand . that , What are the differences between foreign e-commerce and domestic e-commerce ？ Let's look at the brief introduction below .

1、 Different development prospects

in recent years , Domestic e-commerce is developing very rapidly , The rapid development of the Internet and smart phones has stimulated the continuous upgrading of domestic e-commerce . After experiencing the crazy growth of Internet users , Domestic e-commerce has gradually entered the era of traffic , The market tends to be saturated . The rest is the popularization of logistics in remote villages ,“ Last mile ” After the problem is solved , Rural e-commerce still has some imagination space . Strictly speaking , Domestic e-commerce is no longer an emerging industry . The iteration of e-commerce play is too fast , Traditional e-commerce has become a sunset industry . Although cross-border e-commerce is still in the stage of gradual rise , In the broad world market , E-commerce is still very useful . Cross border e-commerce is bound to export to more countries with developed supply chains in China “ Made in China ”.

2、 Differences in business models

Domestic e-commerce has been a pure platform model from the beginning , There are no self operated commodities . Both Taobao and tmall are third-party sellers who open stores on these platforms . Online advertising is the main source of income for domestic e-commerce . There are many forms of advertising , Such as advertising 、 Display advertising 、 Taobao customer promotion, etc . therefore , Domestic e-commerce companies have gained huge traffic by building platforms .

3、 Different logistics modes

In terms of Logistics , Domestic e-commerce companies usually ship goods from the seller , The express company is responsible for delivery , Such as SF 、 Post, etc . There are generally two options for cross-border e-commerce logistics , namely FBA and FBM.

4、 Different operation modes

Most domestic e-commerce operations are conducted in stores , For example, product shooting 、 Store design 、 Product introduction, etc . As a senior user of Taobao , There are many product order reviews that have low credibility . Domestic e-commerce has less strict control over bill printing than cross-border e-commerce . Cross border e-commerce is a platform focusing on customer experience , More focus on products , There are few cases of bill swiping . Once the platform finds that the seller is suspected of swiping the card , It will either remove the product from the shelf , Or close the store directly . Each product has its own independent list , Will not have the same feeling as pictures and copywriting . Most cross-border e-commerce operations focus on advertising . For example, Amazon has many platforms for making advertisements in the background .