Facebook was officially renamed meta, and the digital twin meta universe was applied!

If you say the hottest word recently , that Meta universe It must be one of them . Whether it's investment 、 conduct financial transactions 、 The Internet is still a small partner who pays attention to technology. People should find , The meta universe is mentioned everywhere . Stocks related to the metauniverse 、 Funds have become the focus of people , Various giants are laying out the meta universe . So do you know what the meta universe is ？

“ Meta universe ” The word is the latest buzzword that triggers the infinite imagination of the technology industry ,2021 The year is called the meta universe “ First year ”. China's domestic attention to the meta universe has also reached its peak in nearly five years this year . Social media giant Facebook Officially renamed Meta, Announce that the company will welcome the meta universe era with a new look ,CEO Zuckerberg proposed Meta The focus will be on realizing the meta universe , And help people connect 、 Find communities and develop businesses .

Some people say , The primordial universe is the of human scientific and technological progress The Next Big Thing, Its importance is comparable to that of “ Internet ” The emergence of concepts , In the future 10 The year has had a subversive impact on human society . As one can imagine , The importance of seizing the opportunity to build your own digital space in the meta universe .

Virtual spokesperson

Double eleven is coming , Major e-commerce platforms also offer new technology killer maces in preparation for the war .

You know what? ？ At present, xiaohongshu has begun to use virtual spokesmen , Here is Alice And her little friends . Tmall also signed a star to speak for it as early as last year , And quickly made a virtual image for the star , Many other scenes have been created for the endorsement itself .

A ten million level star , The effective utilization rate is quite limited , But if you take advantage of this “ Permission to use ” To create a virtual image , The number of available times and scenarios will be greatly improved . Combined with some current national bans and uncontrollable factors of artists themselves , The use of digital brand spokesmen will also reduce the risk of enterprises , The cost of marketing will also be greatly reduced .

At present, there are relatively mature software abroad , Can cooperate with institutions or in house The designer shall help Party A to carry out digital twin visual modeling 、 Design , So as to complete the creation of a brand digital person .

Meta universe landing application

Why do you need a metauniverse ？ Because the human digital world needs to be further expanded , Humans need better media . At present, the Internet is in the content carrier 、 Way of communication 、 Interactive mode 、 There has been a lack of breakthrough in sense of participation and interactivity for many years , Lead to “ Growth without development ”.

The real metauniverse is more than just a game , Instead, it should include both virtual world reality , It also includes real-world virtualization , And the data on both sides communicate in real time , Form a new world form beyond reality and virtual .

The middle layer takes digital twin technology as the core , Generate digital twin images in the virtual world for the real world , And reflect the changes of the virtual world in the real world , Based on this, it forms a cross between virtual and reality “ Wormhole ”.

therefore , Meta universe based on digital twin Technology , Is the real meta universe .

“ Number twin ” informally , It means in the virtual world 1:1 Build a real-world object 、 The scene and other aspects are completely consistent “ Twin twins ”, Through the Internet of things 、 big data 、 Virtual reality 、VR、AR、 Artificial intelligence and other technology support , Match the digital model with the real entity one by one 、 Connect 、 Interaction , Finally, through the virtual world , cognition 、 analysis 、 The purpose of managing and manipulating reality .

ThingJS platform , Provide an efficient and easy-to-use digital twin visual development engine for the whole industry , It includes a series of supporting tool components and model resources , For companies without professional digital twin visualization team, the development threshold of digital twin applications has been greatly reduced , The cost investment is saved , Shorten time to market , Brought the popularity of digital twin Technology .

ThingJS The development process of the platform ：

ThingJS The visualization capability provided can make the Internet of things application scenario easier for users to understand and control , Significantly improve customer satisfaction and solution competitiveness . Up to now , Thousands of enterprises have used ThingJS Digital twin visual development platform for management , By creating twins , Build a virtual scene that completely mirrors the real world , And show every dynamic change in the real world in a visual way , So that enterprises can use the digital twin visualization platform to manage the whole life cycle of the real world .

We are also convinced that , Metauniverse is by no means a grand online game , It will go beyond the game , Become a new world form , Including virtual fields 、 Reality is separated 、 Social networks 、 Various factors in the economic system . The" “ Number twin ” The serious game will become a magic weapon for the new generation of enterprise management .