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Four data-driven behaviors of integral system
2022-06-11 09:35:00 【All in all】
The point system is an important operation tool for businesses , If the merchant operates a private domain traffic pool , Then the integral system is an essential means of operation , Operate crowdsourcing in the normal point system , The most important thing is the medium of integral , It can help businesses guide users' behavior in many ways , Guide them to complete the retention 、 active 、 conversion 、 Lachine and other behaviors , Through the completion of these actions , Businesses can reap the growth of the number of users and the improvement of revenue , This is the role of the points system for businesses , Businessmen should know .
In the operation of the integral system , Data is an important topic , Why do you say that ? That's because the data can't be faked , With data , Then businesses can analyze the situation of users according to the data , After getting the information of the user , Businesses can better operate the points system , Timely check and make up the defects , Make the marketing effect better , This is the benefit that data brings to businesses .
Through the above , I believe that businesses should understand the necessity of operating the points system and the importance of data , It can be said that data is a very important part of the integral system , It is also a guide to business behavior , Businesses should pay attention to it in operation , Make the effect better , Many businesses don't understand what kind of behavior data can give them , So today, Xiaobian will tell businesses about the four data-driven behaviors of the integral system , Let the merchant analyze the data and guide how to do it .
The four data-driven behaviors of the integral system are : Carry out marketing activities 、 Set up surrounding platforms 、 Business scale planning adjustment 、 Negotiation with partners , These are the four data-driven behaviors of the integral system , Now let's have a specific understanding , Make the business more clear .
Integral system data driven behavior one : Carry out marketing activities
The meaning of carrying out marketing activities here means that the business can better let users retain 、 active 、 conversion 、 La Xin , Then businesses must carry out some marketing activities around these four purposes , Let users get benefits , To promote these behaviors , This is the significance of marketing activities , Data is the premise of marketing activities , With the support of data , Then the merchant can analyze the attributes of users 、 Consumption frequency 、 Consumption ability 、 Activity and other data , These data can be used as a reference for businesses to design marketing activities , Make the marketing campaign more effective , This is the first data-driven behavior of the integral system .
Integral system data driven behavior II : Set up surrounding platforms
It is no stranger for businesses to build surrounding platforms , When to build the surrounding platform ? That is, businesses need to expand their business scope , When you need to attract more users , You need to build surrounding platforms to promote user consumption , And how to judge the need to build surrounding platforms ? It is necessary to analyze according to the data , So with data support , Businesses can analyze whether they need to build surrounding platforms to promote user consumption , This is the second data-driven behavior of the integral system .
Integral system data driven behavior 3 : Business scale planning adjustment
After getting the results of the data, the merchant , The first thing to be analyzed should be some information related to their own business scope , for example : Which users are highly active , These data results are the basis for businesses to adjust themselves , With these data, businesses will know where they are not doing enough , Then adjust according to the data results , The effect can be better presented , This is the third data-driven behavior of the integral system .
Data driven behavior IV of integral system : Negotiation with partners
For businesses , As long as the business gets bigger , Then they will cooperate with other businesses , While arguing with other businesses about the distribution of benefits , The most important chip is data , With data , Only when the merchants have the confidence to tell the cooperative merchants , Only when you cooperate with me can you make money , Therefore, the fourth data-driven behavior of the points system is to drive businesses to conduct cooperative negotiations .
The four data-driven behaviors of the integral system are the above , Businesses must pay attention to the existence of data , Careful analysis , I believe it will get good results .
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