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On the language internationalization of Yongzhong Office
2022-07-01 18:05:00 【Liu Kunpeng】
Because internationalization , Many universities have made scandals ( Let's not expand this ). Those who engage in software also want to internationalize , Earn foreigners' money . Sounds good , Actually ? With what I know , Briefly talk about Yongzhong OFFICE.
- evermore OFFICE At the beginning of the , The envisaged market is the United States , I don't like China at all . The reason is simple , America has money .
- Then the U.S. market couldn't sell , So it turned to the Chinese market , No money for government investment . The argument has become that the Chinese market cannot do well , What about the international market . Is that right ? Neither right nor wrong , Look at the specific scene .
- Made a Uyghur version , This is not international , It is to adapt to the domestic market .
- Make Japanese version . This should be successful . I heard that for a while , The sales volume in Japan exceeds MS OFFICE. Later, I heard that the leader forgot his righteousness for profit , Part of the money sold (170 Thousands of dollars ?) Should return home and be embezzled ( I don't know about it ).
- Traditional Chinese version . Trying to sell to Taiwan , There seems to be no sales .
- There are also French 、 Spanish 、 Arabic, etc , I haven't heard of any sales .
New products enter the market , It's actually very difficult . How can you prove your reliability ? Quality ?
Yes, of course , Internationalization in publicity is very nice , Therefore, internationalization can be considered in the following two cases :
- Capital and manpower are indeed abundant
Internationalization sounds simple , Is to translate the interface text , In fact, the workload is very heavy . Among them, text translation should be the simplest work , typeface ( Do you want to buy fonts )、 Text layout ( Wei Wen and a Wen are right to left , Mongolian is from top to bottom )、 Interface fine tuning 、 Time, date, currency adaptation and so on , And a lot of testing .
- Pay to order
Request from the other party , And provide funds , After some pre research, I think it's cost-effective , Of course, you can do it at this time .
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