Omnichannel membership - tmall membership 2: frequently asked questions

After the brand is upgraded to membership , Existing stock members , Change to “ To be activated ”. At this time, the membership is reserved , The current membership interests can be normally received and used , However, it involves interests related to points 、 Grade 、 The redemption function is temporarily unavailable , Operation guidance is required to re authorize and activate these users as 「 Brand Membership 」 Before normal use and operation .

Common problems are as follows ：

1.  I am already a member of the store , Why recently purchased goods / You can't get points after participating in the interaction ？

Due to the upgrade of the brand membership system , Please go to the lower right corner of the store “ Membership Center ”, According to the upgrade invitation , After upgrading to a brand member , The points you have earned will be automatically updated .

2.  I am already a member of the store , Redeem points for gifts / Coupon time , Why prompt “ Temporarily unavailable ”？

Due to the upgrade of the brand membership system , Your original historical points will be retained , To protect your rights , Not available until you upgrade your membership . Please go to the lower right corner of the store “ Membership Center ”, According to the upgrade invitation , After upgrading to a brand member , Points can be used normally .

3.  I am already a member of the store , Why join the club again ？

Due to the upgrade of the brand membership system , The new membership system provides you with equity services based on the brand dimension , You need to re authorize and upgrade to a brand member , The member level and points during the period of not upgrading are temporarily unavailable / No calculations , After upgrading, the member level and points can be used normally , In addition, you can enjoy the rights and interests of brand members .

4.  Where can I upgrade my brand Membership ？

Please go to the lower right corner of the store “ Membership Center ”, Click... Below the membership card “ Invitation ” or “ Upgrade coupon collection ” Button , Confirm the authorization information and relevant terms after the pop-up page . Click on “ Authorized to upgrade brand members ” The upgrade can be completed after , For example, the merchant has configured an upgrade gift certificate , After the upgrade is successful, you can automatically obtain the upgrade gift certificate .

5.  After upgrading the brand member , What additional benefits will there be ？

After upgrading the brand member, you can enjoy the rights and interests of the original store member , Extra enjoyment ： Share offline points , Exclusive coupon for additional members , More offline services, etc （ Actually, the rights and interests provided by each merchant shall prevail , More membership rights services will be updated from time to time in the future ）.

6.  I don't want to upgrade my brand membership , Can you still enjoy membership benefits ？

If you choose not to authorize to upgrade to brand Membership , The existing membership level will be reserved for you , You can still claim and use the membership benefits corresponding to the existing level ; However, due to the change and upgrade of the brand's membership points and rating system , The platform cannot calculate for you according to the original system rules , So grades and points will be suspended .

7.  Why did I upgrade my brand membership , More grades and points / On the contrary, it becomes less ？

The original brand membership system , It is the grade calculated for you based on the store dimension 、 Points and other member asset data . After you authorize the upgrade to brand Membership , Merchants will get more information about your members through your authorization , So as to identify and calculate the member data with richer dimensions and more scenarios . At the same time, the membership grade points rules of the brand may also be changed . Therefore, after comprehensively calculating the data of multiple scenarios and dimensions , Your corresponding data may increase or decrease suddenly . Details , You can communicate with merchants through online customer service .