What are the application fields of digital twins in industry?

Digital twins are digital expressions corresponding to the physical world . A complex equipment 、 An industrial chain or an economy , Are a system or a set of systematic entities , You can build a “ Digital twin ” With the corresponding .

The application field of digital twins in industry consists of points, lines and planes , It includes the following three main levels ：

1. Build a digital twin for the whole life cycle of products ： Accelerate product development and iterative upgrading

Build a digital twin that covers the whole life cycle of the product , Help build products from R & D 、 Simulation 、 Closed loop system from manufacturing to use , Speed up product development and iterative upgrading . meanwhile , Digital twins can become an innovative experimental sandbox . Once due to security problems and physical conditions , Many operations cannot be completed on real physical entities , Now digital twins make it possible , For example, through performance simulation 、 virtual assembly 、 Fault rehearsal and other technologies to test and improve products .

2. Build a digital twin of the whole industrial chain ： Promote the industry to “ Service manufacturing ” The transformation of

Service-oriented manufacturing is a new digital industrial form with the integration of manufacturing and service , The important direction of digital transformation and upgrading of manufacturing industry in the future .

Customized production is “ Service manufacturing ” One of the typical ways of , Actively introduce customers into product design 、 manufacture 、 Application and service process , Proactively discover customer needs , Launch targeted services . Platform based cooperation between enterprises , Take the initiative to provide productive services and service production for upstream and downstream customers , Create value together .

Build from customers 、 market demand 、 Supply chain and logistics system 、 Maintain the digital twin of the whole industrial chain, such as security , System engineering integration based on various domain models , It helps to promote the transformation of traditional industries to customized production mode , Achieve more agility and flexibility （JIT） Business model of .

For example, in the consumer goods industry ,Adidas、Nike And other shoemaking enterprises set up their digital strategy Department , Through to IT and DT M & A integration of manufacturers , Establish a digital twin around the shoe industry , Realization DTC Customized production and online marketing . From the traditional business model of distributing sports shoes , Extend to include running group socializing 、 Training training 、 Related equipment marketing 、 Sports industry such as event organization .

3. Build the digital twin of the real economy ： Promote the development of digital economy

Digital economy is promoting the development of industrial economy 、 Improve labor productivity 、 Cultivate new markets 、 Explore new growth points of the industry 、 Achieve inclusive and sustainable growth and many other aspects , All play an important role .

The core of data economy lies in “ data ” Drive development , Unlike industrial economy “ oil ” and “ mechanical ”. By establishing the digital twin of the real economy , Yes “ data ” Capitalize , And establish a complete set of financial and other digital service system , In simulation decision 、 Guide the rapid optimal allocation and regeneration of resources , It can greatly reduce social transaction costs , Improve the efficiency of optimal allocation of resources , Improve products 、 Enterprises 、 Industrial added value , So as to promote the rapid development of social productivity .

For example, Alibaba has built a cluster of consumers 、 Supply chain and manufacturer's online e-commerce platform , Become a company whose annual revenue exceeds that of the world 80% Country GDP 's economy . Alibaba has also built a digital twin economy with common intelligence , Every individual, such as consumers and suppliers, is one of the digital twins , Establish a credit system through accurate portraits 、 Payment system, personalized finance and other service products .

Our digital twin factory has proven digital twin Technology , Integrate the Internet of things 、 big data 、 Artificial intelligence 、 Data 3D visualization and virtual simulation technology adopts 3D visualization digital sand table management , Integrate and connect all , Operation and maintenance management data , Realize the intellectualization of operation and maintenance management 、 Scheduling integration 、 Transparency of production data ,, It is widely used in industrial production , Project operation and maintenance management , ocean , military , Aerospace and other fields , Has been built in China 、 CSSC heavy industries, Dongfang Nissan and other enterprises are applied .