What is data driven

Those who engage in data often say that data-driven business , The longer the time, the more I find , All are business driven data , Data practitioners have gradually become tool people who produce reports , Look back after a long time , Is this data driven ？ This clearly means that the business is pulling the data , What is the use of this scenario data analysis ？ We all come “ Widen the watch 、 Make reports ” No, that's good ？

Data driven is the pursuit of data practitioners , It is also the vocabulary that must be mentioned in every report , But in daily work, the data related personnel do not know the business better than the business personnel , This is the business driven and data-driven game process . In fact, business driven is also experience driven , It refers to some matters considered by the business party based on its own or industry experience , Predict the impact on the business . Data driven is a multidimensional combination based on big data analysis and historical data changes , With the help of AI、BI、 Data mining and other technologies reflect and predict business activities .

Data driven initial stage , The feedback analysis process of business personnel is too long , The analysis results are not credible , Data practitioners will use simple 、 Understandable BI Tools , Through the combination of business and technology , Let the business see the required data in real time . At the business level , We should gradually improve our past experience and thinking , Can analyze business from multiple maintenance 、 Management data , Cultivate the habit of using data in the business department , People who can use data scientifically , Technology and business work together , In order to realize the real data-driven . For Technology , Learn some business knowledge , Understand the pain points of business personnel , Don't specialize in technology without considering the actual business scenarios , This will lead to low open rate of hard-working reports , Data unavailable, etc .

Data driven is to be the leader of the business department , Can hit people , Fit the business situation , Provide data services , Can hit the pain point again , Understand the pain points of the business 、 difficulty , In this way, the value of data can be brought into play , For data transactions 、 Lay a foundation for data value realization .