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RPA power business automation super order!
2022-08-03 22:26:00 【Cloud enlarge science and technology】
In the post-epidemic era, FMCG brands are facing new challenges
In 2022, FMCG companies will face many challenges in maintaining stability and promoting growth, but there is also a potential to realize the development of "curve overtaking"opportunity.
With the segmentation of user groups and consumption scenarios, the diversification of channels, the rapid iteration of information, and the real-time changes in customer needs, it is the biggest challenge for FMCG brands to accurately capture market trends and adjust their strategies in a timely manner.Who can have the last laugh depends on the forward-looking vision of agile deployment at the strategic level of FMCG brands.
RPA+LCAP, helping FMCG brands "shift and overtake"
In the post-epidemic era, the FMCG industry has been empowered by new technologies, and various scenarios and solutions have emerged one after another.While creating new experiences for consumers, it also empowers and accelerates operational efficiency, thereby driving the continuous innovation and upgrading of the new retail experience model.
Digitization has played an important strategic role in the transformation of business operations and model innovation. For fast-moving consumer goods brands, how should they scientifically use digital means to assist enterprises to meet the challenges brought by "uncertainty" in the post-epidemic era?How to use emerging technologies such as big, intelligent, mobile, material, and cloud to solve the problem of agility is the key.
RPA+LCAP, which is a hot topic these days, has given a perfect score. As a combination of emerging technologies, it has added impetus to the digital transformation of FMCG brands with a two-wheel drive for innovative growth.
Data of people flow, logistics, capital flow and information flow are the core digital assets for the survival and development of FMCG brand enterprises. RPA software robots fully integrate the data resources distributed in various systems and platforms with non-invasiveOperations such as handling and integration help enterprises to deeply tap their own development potential, gain insight into and judge business opportunities, and continue to empower their businesses.
As the first RPA manufacturer to commercialize the RPA+LCAP technology combination, Yunkuo Technology focuses on typical business scenarios with a hyper-automation platform based on RPA+LCAP, covering omni-channel data integration, e-commerce marketing automation, retailE-commerce financial integration and other core business areas, build front-end empowerment centers for retail companies, and automate pre-sale, in-sale and after-sale processes in the retail industry.
For FMCG brands, digitalization is moving from a tool-type to a digital capability system building.RPA is used in application scenarios such as automatic collection and management of KA orders, automatic reconciliation of all channels, and digital celebrity management. It provides strong technical support for the digitalization and intelligence of FMCG brands, allowing enterprise employees to focus on more valuableAnalysis and decision-making to create a better consumer experience.
Leading the practice of new retail innovation, Nestlé China builds business intelligence
As a fast-moving consumer brand, Nestlé's coffee, beverages, milk powder and other products are supplied to domestic KA supermarkets such as Wal-Mart, Carrefour, RT-Mart, etc., Since the supply chain management systems of major KA supermarkets do not open API interfaces, daily product orders are processed manually, which is not only inefficient, but also prone to errors, resulting in missed orders, wrong orders, etc.
After manually logging in to different KA supermarket supplier systems to download orders, it is also necessary to perform coding conversion, price difference checking, order status identification and other operations on the order according to the internal order processing rules to generate the corresponding order result table.The process is relatively long, and the whole process relies on labor, which is time-consuming and labor-intensive, and the efficiency is difficult to improve.
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