From "zero sum game" to "positive sum game", PAAS triggered the third wave of cloud computing

Original technology cloud report .

And SaaS The hot 、IaaS Compared with the maturity of , Industry for PaaS Their attention is relatively low . in fact , As in Cloud Computing “ The backbone ”,PaaS Not only has powerful computing 、 Storage capacity , And it is reducing cost and increasing efficiency 、 Digital transformation plays an important role . The endless emergence of new applications and customers' innovative needs for Cloud Services , Give Way PaaS Ushered in its own highlight moment on China's cloud territory .

From agriculture 、 From industry to informatization , Like the three development stages of human society , The development of cloud computing is also experiencing three waves . The first wave was IaaS, Users are professional IT personnel ; The second wave is SaaS, Users are sales 、 financial 、HR Wait for professionals ; The third wave is PaaS, User is IT Developer . Give Way PaaS Empower everyone , It is triggering the third wave of Cloud Computing .

The third wave of cloud computing is coming PaaS Become the biggest variable to rewrite the pattern

According to China Academy of communications 《 White paper on Cloud Computing Development （2021 year ）》 data ,2020 year , With IaaS、PaaS and SaaS The global cloud computing market represented by is 2083 Billion dollars , Growth slowed to 13.1%, It is the first time that the global growth rate has slowed down in recent years . The global cloud computing market is still expanding , But the growth rate is declining , Mainly due to IaaS、SaaS The growth rate has slowed down , and PaaS But it is growing rapidly . data display , Public cloud PaaS Market scale breakthrough 100 One hundred million yuan , Compared with last year 145.3%, This is particularly evident in China's cloud computing market .

2006 year , Amazon releases EC2 and S3,IaaS This leads to tradition IT The first shift to the cloud . Nearly ten years , With the emergence of new applications , bring SaaS The market size of has exceeded IaaS, This also reflects the characteristics of cloud computing wave after wave . at present , Cloud computing has reached a new crossroads , Is in PaaS The night before the outbreak , Its market share is expected to far exceed IaaS and SaaS.

future , Changing the market pattern of cloud computing in China “ Variable ” It is likely to appear in what has been neglected PaaS layer .PaaS Enter the market as a platform , by SaaS The manufacturer provides an integration platform （IPaaS） And application deployment and operation platform （APaaS）. As a platform layer ,PaaS Obviously, it has more imagination space than SaaS Bigger , It is possible to change the market pattern of Cloud Computing .

From the perspective of growth space , The market is right PaaS There is a strong demand for . Look at the whole field of Cloud Computing ,IaaS Leading the way ,SaaS thriving , only PaaS The market didn't work . The reason is , Mainly due to the previous SaaS The development level of is low , And each does his own thing , Yes PaaS Not just needed . But with the explosion and maturity of the enterprise application market ,SaaS Subdivide between applications 、 Cross layer 、 efficiency 、 Collaboration 、 The requirement of getting through is higher and higher ,PaaS The importance of ,PaaS The rapid growth of volume and evolution will inevitably follow , This is foreseeable .

Some people say , This change marks the further deepening of cloud computing applications in China , Developers and enterprise users will use more PaaS service , Can get greater benefits from cloud computing . For cloud service providers ,PaaS The proportion of revenue in the overall cloud service revenue , What is mapped out is that the customer group is moving towards a new stage of development with the depth of cloud .

Embrace the open technology ecosystem PaaS Let enterprises take a new step with cloud depth

in fact , User for PaaS It is no longer limited to providing only programming interfaces and managed services . Now ,PaaS By adopting AI、 Data Lake 、 Micro service 、 Key technologies such as container services provide platform capabilities for cloud native applications , Encourage enterprises to IT Supporting business agility 、 Intelligence and resource utilization have reached a new level .

at present , The global PaaS Most business platform enterprises have industry advantages , for example Google、AWS With its monopoly position in the Internet sector, it has developed its business vertically to PaaS Cloud computing , and Microsoft、Oracle、IBM By virtue of its leading position in the software industry, it has developed to PaaS In the cloud computing business , Other business development PaaS Less business .

Throughout the country , Chinese enterprise customers are interested in PaaS Investment , It has not achieved the dominance of any cloud service provider , But prefer to use multiple manufacturers PaaS service . The iterative innovation of enterprise level business model in the cloud era promotes the business continuity of enterprises 、 system performance 、 Network delay and policy compliance have put forward higher requirements , The top cloud service providers are based on their comprehensive cloud service strength , It is of high quality .

From the perspective of cloud depth ,PaaS Domain applications focus on two extremely important Cloud Applications ： One is what it provides to developers PaaS as well as IaaS Software and hardware integrated services —— Quickly deploy enterprise applications 、 Effectively reduce management costs and shorten product delivery cycle ; Second, bearing PaaS The cloud platform of service should not only prove itself to have excellent market application prospects , And can effectively promote customer application innovation and common development .

Now , Google abroad 、 Amazon 、 Microsoft 、IBM、salesforce And other giants have already laid out PaaS market , It shows that the potential of this market is being further released . At home , As of the first half of last year, Alibaba cloud PaaS Business revenue 38.2 Billion , Leading Tencent cloud 12.9 Yihe Huawei cloud 10.5 Billion , But this gap is similar to IaaS The public cloud market is much smaller . and PaaS Has become an enterprise IT And the innovation fertile soil of industry digital transformation , And a successful cloud platform should also have the ability to maximize ISV And the existing software development experience of enterprise customers 、 The ability to innovate value and various resources .

from IaaS To PaaS The transformation of , In essence, it is from limited selling resources to unlimited selling services . What is behind this is not just resources , What is more important is the understanding of customers' new needs . Resources are limited competition , And service is an infinite competition , There is no end . if , In the past, after cloud manufacturers delivered cloud resources to customers, the service ended , that , Now this will become a starting point , After the manufacturers put their customers on the cloud , We should also help customers use and manage the cloud , Provide them with full life-cycle services and guidance , Solve the pain points of customer needs .

meanwhile , This means that cloud manufacturers will move from zero sum game to positive sum game , So that the interests of all players can be increased , It is not the gain of one party but the loss of the other . The construction of services needs ecology , This kind of ecology is not an internal ecology , But to build an unbounded ecosystem , It's time for cloud computing giants to give up the idea of internal ecological closed loop .

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