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Facebook's automated data analysis solution saves worry and effort in advertising
2022-08-02 09:33:00 【Nexadata】
FacebookAutomated data analysis solutions,Save effort and worry about advertising
Today's new e-commerce retail,新模式、新业态、新场景不断演变,Brand owners' exploration of e-commerce marketing is also escalating.FacebookAs one of the largest social media networks in the world,月活跃用户数达到29.36 亿,It has also become one of the indispensable marketing channels in the cross-border e-commerce industry.然而疫情当下,E-commerce operations also face opportunities and challenges.Faced with massive order data、Multi-channel and multi-advertiser operation,Decentralized user information,How to more accurate data management has become the most troublesome problem for e-commerce merchants,More and more enterprises are beginning to pay attention to refined data operations.E-commerce merchants often have dozens of delivery channels,A refined analysis of channels is required,Quickly strain by analyzing the results,To effectively increase the conversion rate.
【下秒数据× FacebookAutomated data analysis solutions】Make data analysis no longer time-consuming and laborious,一个连接器,A set of analysis templates,It can let operators say goodbye to dependenceExceldata analysis actions.Next second data productNexadata通过预置Facebook连接器,Let the operator just need5Connect in minutesFacebook.只需要1secondary connection action,The system can automatically run regularly every day to obtain delivery data,Automatically generate data analysis results,定时更新.
落地【下秒数据× FacebookAutomated data analysis solutions】后,Operators do not need to do anything,Nor do you need to worry about which metrics to focus on to boost your business.NexadataPre-built data indicator models,Rich data analysis dashboard,Real-time monitoring of delivery every day,The conversion results of various indicators are clear at a glance.The time for data analysis is time-consuming by day2小时降到10分钟,加快判断,促进转化,而所花费的开发成本近乎为 0.
接下来我们就来看看FacebookHow do automated data analysis solutions make good use of data analysis capabilities,Peeling cocoons in the massive data、洞察市场,Improve business performance.
1
实现效果
01
Operations staff every hour or even every minute of the day,进入NexadataThe system can see the multi-dimensional real-time delivery data dashboard、数据分析报表.Track ad delivery in real time,分析Facebook的流量数据、新增用户数、素材点击数、广告计划转化数、渠道ROI等等,快速优化营销策略,及时做出投放调整!
数据分析报表
02
Daily timing will lead to concernROI、The project analysis kanban is automatically pushed to the manager's mailbox at regular intervals、钉钉、WeChat or groups, etc,Flexible customization of push nodes、内容,Save time on tabulating and uploading reports,Assist managers in scientific decision-making.
facebookAdvertising dashboard
03
Enterprises can be viewed directly in Feishu and Vig tablesFacebookAdvertising data analysis dashboard.面向业务、运营人员,View data directly in familiar office software such as Feishu and Vig,The next second data is compared to other data warehouses that need to be builtBIA high-cost solution for the system,Can be done at low costFacebookAutomated analysis and monitoring.
facebook×维格表:数据看板
facebook×飞书:广告投放分析
04
Delivery monitoring and early warning,Set up monitoring and alerts based on account raw data and data reports,Such as daily data conversion early warning、Account balance alert、Data abnormality warning, etc,And automatically push to the regular timeOA软件,如企业微信、钉钉,It is convenient to monitor the advertising effect、Optimize processing in time.
Enterprise WeChat Daily is automatically pushed
2
如何实现
在Nexadata系统选择Facebook连接器,Click the mouse to create the connection,输入对应的账号API信息,No single sign-on required,The system will automatically import the corresponding delivery data.
The delivery data is accessed in seconds
下秒,FacebookThe corresponding delivery data can be automatically synchronized to the database.
数据定时同步
Automatically generate rich onesFacebook数据分析报表,Automatically integrate multi-channel data reporting、Account analysis report,Performance analysis report、Marketing channel analysis reports, etc.
Preset indicator models,Automatic data analysis
自动生成Facebook数据看板.View real-time operational performance,Control the overall delivery business.Each section can also be flexibly adjusted,Click to adjust data metrics.Automatically generated channel traffic analysis、留存分析、User conversion path analysis and other data indicator dimensions,No data wrangling required,You can control the overall delivery effect,Dynamically analyze business situations.
FacebookNative tools can only make a single query,The next second data can be analyzed for a certain product,自动生成数据报告, Throwing multi-ad performance analysis in the same interface,This enables data comparison.
可视化看板
API 数据接口对接,Data flow and update stably,High accuracy and high security.
The whole process automation greatly reduces the labor cost of enterprises,实现降本增效.
Customize the sync frequency、Meet the needs of e-commerce business online with many changes and quick response.
Timely and precise optimization of the delivery effect,Drive conversions skyrocketing,业绩长虹.
Multilingual advertising data text conversion,Perform data transformations on any type of data、规整.
下秒数据 X Facebook
Easily automate data analysis
你所要做的仅仅是 输入API信息即可.Data indicator models are automatically generated,The data results are directly fed back.
About the next second data
Pre-built data connectors,Disrupt traditional data preparation methods,Numerous platform data sources are available out of the box
Mainstream by presetCRM、电商、ERP、客服、营销、Advertising and other models,Click the mouse to connect to various mainstream platforms、SaaS应用等,It only takes a few minutes to automatically connect data to complete data integration.
Pre-built business data models,Say goodbye to manual tabulation and code dependencies,Generate data analysis results with one click
NextSec Data provides business standard solutions,Develop intelligent data pipeline solutions based on business commonality and characteristics,Through the pre-built business data analysis model will be1Monthly implementation cycle shortened to 1天.Business personnel do not need professional programming skills and analytical skills,You can automatically generate data analysis results for each indicator dimension with one click,Present complex and difficult data intuitively and easily,Complete complex data analysis quickly in a short time.
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