Recommended books ｜ essentials of industrial digital transformation: methods and Practice

#01 Introduction

Practice without theory is blind practice .

Any field with strong practicality needs the correct guidance of corresponding theories , Common sense in new fields is indispensable for practitioners , Therefore, the common sense of digital transformation is particularly important for industry practitioners .

According to the survey report , The failure rate of enterprise digital transformation is as high as  80%. The factors of failure, whether from the pattern 、 View 、 thinking , Or consider from practice and other aspects , The root cause is , It's about leadership and organizational ability .

Li Yang serves the world based on his many years as a technology business executive  500  The experience of strong enterprises , It is necessary to clearly describe and define the relevant theories and practices of digital transformation , towards  CEO、CIO、CDO、CPO、CFO、CHO、CMO  And other enterprise shareholders 、 Board of directors 、 operator 、 Senior managers 、 Middle level and even grass-roots employees convey the correct idea of digital transformation 、 expect 、 idea 、 Culture and practical experience , To help you master effective tools in an era full of changes and opportunities , Service enterprises , Keep making progress .

This book condenses the author 20 Over the years in the world 500 When a strong enterprise serves as a technology executive 、 Refined relevant concepts of digital transformation 、 methodology 、 practical experience 、 How to break the game 、 Implementation path and other aspects of the core essence , It can help enterprises deeply understand and practice digital transformation .

This book consists of 16 Chapter . The first 1 Zhang He 2 This chapter briefly introduces the digital economy 、 Digital transformation 、 Industry digitalization 、 Digital industrialization and other related contents . The first 3 Chapter ~ The first 9 Chapter systematically expounds the strategic design of digital transformation 、 Tactical design 、 Ability requirements of digital talents 、 Organizational capacity building 、 performance appraisal 、 Investment strategy, etc . The first 10 Chapter ~ The first 12 Zhang Cong financial industry 、 manufacturing 、 Three aspects of the real estate industry focus on the necessity of digital transformation 、 primary coverage 、 Implementation path and so on . The first 13 This chapter introduces the technology application in the process of digital transformation , At the same time, it introduces cloud primitives 、 Business Center 、 Data center 、 Popular topics such as digital security . The first 14 This chapter explains the misunderstandings and Countermeasures of digital transformation . The first 15 Zhang He 16 Zhang Cong financial industry 、 Manufacturing industry introduces the world in two aspects 500 Digital transformation cases of strong enterprises .

This book is rich in content , The case is full and accurate , Managers of enterprises and institutions suitable for digital transformation , And professionals interested in digital transformation .

#02 Highlights

Through a simple 、 Popular and rigorous language 、 theory 、 The case analyzes and shares the relevant knowledge of digital transformation , Easy to understand , Easy to use , It has a strong practical guiding role .

International transformation from digitalization 、 Domestic background , To the strategic and tactical design of digital transformation , Then to the entry point of digital transformation design and error avoidance , To the case analysis of digital transformation , science 、 System .

The author has been in the world for many years 500 Strong group's digital transformation theory 、 Practice is organically combined and shared , Empower relevant senior management groups , To help all walks of life in the digital transformation to achieve less detours , Get twice the result with half the effort .

#03 Author's brief introduction

Li Yang   Doctor / professor

Now, I am in a famous world 500 Strong group CIO/CDO、 Guangdong province, CIO The president of the Alliance 、 Information director of China Software Industry Association （CIO） Vice chairman of the branch 、 Member of yuancosmos special committee of Beijing Information Industry Association .

Engaged in network security and informatization for a long time , There are almost 20 The big world in 500 Strengthen the informatization construction of the Group 、 Digital transformation 、 Scientific and technological innovation and information security risk control management experience .

He has been a member of Haier Group 、 Alibaba 、 Ping An Group and many other companies in the world 500 Strong group CIO/CDO、CSO Senior management positions , Be responsible for manufacturing 、 Financial technology 、 Digital transformation and scientific and technological innovation in real estate and other industries .

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