How to realize the management "desire" of Business Intelligence BI service objects and enterprise managers?

In the daily operation and management of the enterprise , Because there is no business intelligence BI Show the comprehensive data information of the enterprise , In many cases, managers of enterprises need to spend a lot of time to obtain the business information of each department through subordinate employees , The employees of these subordinate departments need time to summarize business data , It is very easy to cause the enterprise in the management of the manager “ desire ” Reduce efficiency in .

business intelligence BI And management “ desire ” The relationship between

Said management “ desire ” In fact, it is a series of processes for managers to make strategic decisions , But every business is different , Some enterprises have no information construction at all , Employees are required to manually count the Department's business conditions , Then summarize and analyze manually , There is a business information system , It might be better , There is no need to manually count Department data , But it still takes a lot of time to summarize , Only deploy business intelligence BI The enterprise , Be able to visualize through data , Data warehouse to comprehensively show the overall development of all departments of the enterprise .

business intelligence BI - Parker data business intelligence BI Visual analysis platform

There are many different departments in a business , Such as the marketing department 、 Sales Department 、 production 、 purchase 、 after-sales 、 Finance and many other departments , Each department has its own task of concern , Or independent business information systems , Less need for business intelligence BI To pay attention to the overall development of the enterprise .

For example, the marketing department is concerned about where the customers are ？ In order to find these customers, how much will we invest in the market , How many effective business opportunities have you won ？ business intelligence BI At this stage, it only plays the role of data analysis , Data visualization and analysis .

Another example is that the sales department is concerned about how many sales tasks to complete this year , Target orders , How to complete it, etc . But the head of the department wants to fully understand all the businesses under his own department , If there is only business information system, it may take a long time , This is business intelligence BI When you're at your best .

Data visualization screen  - Parker data business intelligence BI Visual analysis platform

As a manager of an enterprise, it is actually very difficult to fully understand the business development of the enterprise , In the absence of business intelligence BI With the help of the , Because every business and process is very complicated , The top management of the enterprise has no energy to directly and deeply understand the development of each business .

But what? , They also have such a desire to understand the actual operation of the enterprise , Understand the results of each business , Whether there are any problems in the process , These problems may have a short-term impact on the enterprise 、 What impact will the medium-term or long-term development bring , These are the concerns of the top management of the enterprise .  To solve these problems , There needs to be a carrier that can examine and insight from the perspective of the overall situation and the whole , This carrier is business intelligence BI.

business intelligence BI Help for managers

Group enterprises use business intelligence BI You can not only see the sales revenue of this year or previous years 、 cost 、 gross profit 、 profits 、 Funds and receivables , You can also see the indicators of different business segments of the group , Including budget implementation 、 Completion rate, etc .

Through business intelligence BI, Enterprise managers can see which business segments have been completed well from the data visualization report , What has not been done well , What specific enterprises are there under the poorly completed business segment , What about their data .

Data visualization screen  - Parker data business intelligence BI Visual analysis platform

In terms of expansion and development , business intelligence BI It can also play a big role , For example, how much money does the enterprise have to spend to expand its production scale , While maintaining high income growth, expand marginal benefits and improve gross profit and profit margin . How about the growth of the traditional market , Whether the digital economy can obtain , How about the investment and growth performance of new products in new fields, new markets, etc .

Without business intelligence BI Such an information carrier , When the business of the enterprise is more and more extensive 、 When the development is faster and faster, many data analysis supports cannot keep up , There will be many blind spots in management decisions , The future development and positioning of the enterprise may be affected , These are not what management wants to see . therefore , You need business intelligence BI To solve the above problems , To gain insight into business processes and trends , To serve the management decision-making of enterprises .

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