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The industrial chain of consumer Internet is actually very short. It only undertakes the role of docking and matchmaking between upstream and downstream platforms
2022-07-07 09:43:00 【Internet Chronicle】
Understanding of industrial Internet , It is directly related to how we view it . Just as we used to think about the Internet , When our understanding of the Internet began to become deeper , The landing and application of the Internet has become broader . For the industrial Internet , The same is true .
In the past , The industrial Internet we know , Only as a substitute for the consumption of the Internet . therefore , When we look at the industrial Internet , Always look at the Internet from the opposite side of consumption . Such a superficial understanding of the industrial Internet , Finally, the development of industrial Internet has been brought into the strange circle of consumer Internet . In many cases , When we look at the industrial Internet , It is still viewed from the perspective of consumer Internet , It even uses the way and method of consuming the Internet to land and practice the industrial Internet .
The fact proved that , The industrial Internet is only implemented and practiced in the way and method of consuming the Internet , Can't bring long-term development , It will even bring the development of industrial Internet into a dead end . And look at the industrial Internet from a new perspective , And to seek the right way and method of industrial Internet , Can we really bring the development of industrial Internet into a new stage of development .
The industry internet and consumer Internet are simply the same and viewed differently from the outside world , The author is more willing to regard the industrial Internet as a much richer concept than the consumer Internet . simply , If in the era of consumer Internet , The birth of a few head platforms , that , In the era of industrial Internet , There will be hundreds of them 「 Alibaba 」, The development potential released by it is 100 times greater than that in the era of consumer Internet , Even a thousand times .
The industrial scope of industrial Internet is large enough
If strictly divided , In fact, the era of consumer Internet is just a limited existence in the Internet industry , Even though we have seen that many industries and scenarios are connected with the Internet , however , The consumer Internet has developed to the end , It will still be limited to the Internet industry itself . simply , It is one of the few Internet platforms we have seen .
The industry category of consuming the Internet is only limited to a few industries represented by the Internet , Industrial Internet has greater development potential , Have more industry scenarios . If we compare the consumption of the Internet to that on land 「 lakes 」 Words , that , The industrial Internet is vast 「 ocean 」. Every industry will produce a few giants similar to the Internet industry , Each scenario will be subdivided into leaders similar to Internet industry giants .
From such a logical point of view , When the industrial Internet era is really mature and perfect , We will be in every scene , Every industry will see something like Alibaba 、 The emergence of such a leading enterprise as Tencent . thus , We can infer that , Wait until the industrial Internet era is really mature , Especially after the industrial Internet era is really complete , We will look at the emergence of a series of new industrial giants , These new industrial giants , Or in terms of scale , It is much larger than the Internet giants we see now . That's why , We have every reason to believe , In the era of industrial Internet , We will rely on the large industrial scope , Achieve enough development , Build enough new industry giants .
The industrial chain of industrial Internet is long enough
What is the so-called consumer Internet ? In essence , The so-called consumer Internet is just a matchmaking and docking of industry information , Does not change the industry itself . From this point of view , The industrial chain of consumer Internet is actually very short , It just plays the role of docking and matchmaking between upstream and downstream platforms , besides , Nothing else . However , It is such a short industrial chain , Internet giants have emerged .
It is different from the relatively short-lived industrial chain of consuming the Internet , The industrial chain of industrial Internet is quite long . so to speak , From the design of commodities 、 Production to supply 、 service , The whole life cycle of the industry , We can all bring it into the scope of industrial Internet . let me put it another way , In the era of industrial Internet , We are not just doing matchmaking and intermediary business as in the era of consumer Internet , Instead, I have to do more work related to other industries .
From this point of view , The industrial chain in the era of industrial Internet is long enough . It is with such a long industry , The chain can carry many industrial Internet players , Can hatch hundreds of Alibaba . in addition , When the industrial chain in the era of industrial Internet is long enough , We can also find countless new development opportunities from such a long industrial chain , Each of these new development opportunities has the possibility to grow into a new Alibaba .
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