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The weight of the product page of the second level classification is low. What if it is not included?
2022-07-08 00:48:00 【Hua Weiyun】
The typical tree structure homepage links to the first level classification , The first level classification page lists the second level classification , such , As long as the number of secondary classifications is not too different , The weight value is roughly evenly distributed on the secondary classification page .
However, sometimes the number of products under some secondary classifications is far more than that of other smaller secondary classifications , Even if there are too many products under the secondary classification, you can list the tertiary classification .
The result of the average distribution of weights is , Small categories are fully included , There are many product pages in large categories with large number of products that cannot be included because of weight dilution .
To solve this problem , The idea is to improve the weight of large secondary classification pages , So that it can drive more product pages .
Now many website navigation systems use CSS Drop down menu , When the mouse is over the primary category link , Pull a part of the secondary classification page right or down from the menu .
When all secondary classifications cannot be displayed due to limited space and user experience , Choosing which secondary classifications to display is a learning .
Obviously, we can't arrange the first ones in pinyin or alphabetical order 5 Or 10 Put into main navigation .
One way is to start from user experience , First select the popular secondary classification .
Another method is to select the products with the largest number 、 Secondary classification that requires weight support to be fully included .
These two sometimes coincide , Popular categories are also the most popular categories , Sometimes not .
This principle also applies to multi-level classification . If the website has three levels of classified pages , It should be calculated how many products there are under each three-level classification , Try to put these big three-level classification pages on the home page , If possible , Put it in as much navigation as possible .
author : Good advice
source :https://www.badpon.com/2631.html
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